krypto cape for dog
Skip itHigh returns (12.4%) — this niche doesn't clear our bar today.
Avg price
Great$18.40avg listing price — sweet spot $15–$100
Price range
Good$9.97–$26.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+43.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,309.14avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 219K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
Returns
Bad12.4%return rate — above 6% kills the launch gate
Competition
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
6 rising
Sellers
64
Top-5 brand share
98%
Open market
0%
- Rubies64%
- Generic23%
- Buckle-Down5%
- Vinieta4%
- POPERIE3%
- DC Comics2%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DC Comics Superheroes: Superman Pet Costume for For Dogs or Cats by Rubies Medium
Rubies$16.174.4★2,616 rev
Red Dog Hero Costume Cape for Halloween and Parties (Medium)
Generic$15.734.4★64 rev
DC Comics Superheroes: Superman Pet Costume for For Dogs or Cats by Rubies Small
Rubies$18.684.4★1,936 rev
DC Superman Movie (2025): Krypto Pet Cape & Collar by Rubies for Dogs or Cats Extra Large
Rubies$24.284.1★88 rev
DC Comics Superheroes: Superman Pet Costume for For Dogs or Cats by Rubies XL
Rubies$18.204.4★2,616 rev
Newest
by launch date
POPERIE Mighty Supa Man Pet Costume with Cape - Small Breed Dog Funny Clothes Outfit Apparel (Small)
POPERIE$13.931 rev
POPERIE Mighty Supa Man Pet Costume with Cape - Small Breed Dog Funny Clothes Outfit Apparel (Large)
POPERIE$13.891 rev
Superhero Dogs Red Cape Costume Sets Pet Halloween Cosplay with Adjustable Collar and Tag (Large)
Generic$25.8910 rev
Red Dog Hero Costume Cape for Halloween and Parties (Medium)
Generic$15.7364 rev
Red Hero Dog and Cat Costume Cape for Halloween and Parties (Small)
Generic$14.7364 rev
Trending
90-day click momentumPOPERIE Mighty Supa Man Pet Costume with Cape - Small Breed Dog Funny Clothes Outfit Apparel (Large)
POPERIE$13.895.0★
POPERIE Mighty Supa Man Pet Costume with Cape - Small Breed Dog Funny Clothes Outfit Apparel (Small)
POPERIE$13.935.0★
DC Comics Superheroes: Batman Pet Costume for Dogs or Cats by Rubies XL
Rubies$9.974.2★
Krypto Costume - Pet Dog/Cat Clothes - Dog Collar Dog Cloak (Large)
Vinieta$22.955.0★
Superhero Dogs Red Cape Costume Sets Pet Halloween Cosplay with Adjustable Collar and Tag (Large)
Generic$25.894.0★
Demand
Weekly Amazon search volume, last 46 weeks — +43.4% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Perfect fit”
“Our pup is cute in it”
“Fun Cape”
“Simple”
“Decent quality and value for what it is, essentially a novelty for one or two uses”
“good color”
“good for the price”
“– Cute design”
What buyers complain about
“it was long for my puppy even with the measurements”
“low quality”
“It doesnt tie well”
“The price is higher than I feel it should be for this product”
“Hard to keep in place”
“What didnt work:”
“Thinner material than I was expecting”
“He was clearly uncomfortable”