friskies dry cat food
Launch it65/100friskies dry cat food clears our launch bar: a $3.6M/yr market growing +163.9% with returns at 0.0%.
Market/yr
$3.6M
Growth (1y)
+163.9%
Products
31
Brands
5
was 6 a year ago
Sellers
102
Price range
$4.59–$31.63
Returns
0.0%
Rating
4.7★
Launch it
Scored 65/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 96 weeks — +163.9% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.No pronounced peak months · busiest ÷ quietest = 1.4×
Competition
- Friskies44%
- Fancy Feast38%
- Meow Mix10%
- Purina Cat Chow7%
- Purina1%
- Other0%
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen. 5 brands and 102 sellers compete here.
Brands
5 falling
was 6 a year ago
Sellers
102
Top 5 brand share
100%
Fancy Feast Purina Filet Mignon Flavor with Real Seafood & Shrimp Dry Cat Food (7 Pound (Pack of 1))
Product shelf
All 31 tracked products in this niche.
Purina Friskies Dry Cat Food Seafood Sensations With Salmon Tuna and Shrimp Flavors - 22 lb. Bag
Friskies
$19.184.7★28,861 reviews
Purina Friskies Gravy Swirlers with Flavors of Chicken Salmon and Gravy Dry Cat Food - 22 lb. Bag
Friskies
$19.614.7★37,042 reviews
Purina Friskies Gravy Swirlers With Flavors of Chicken Salmon and Gravy Dry Cat Food - 3.15 lb. Bag
Friskies
$4.844.7★37,042 reviews
Purina Fancy Feast Dry Cat Food with Savory Farm-Raised Chicken and Turkey - 3 lb. Bag
Fancy Feast
$8.734.7★7,129 reviews
Purina Fancy Feast Dry Cat Food with Savory Farm-Raised Chicken and Turkey - 7 lb. Bag
Fancy Feast
$18.574.8★4,332 reviews
Purina Fancy Feast Dry Cat Food with Ocean Fish and Salmon - 3 lb. Bag
Fancy Feast
$8.714.8★6,855 reviews
Fancy Feast Purina Filet Mignon Flavor with Real Seafood & Shrimp Dry Cat Food (7 Pound (Pack of 1))
Fancy Feast
$18.614.8★4,449 reviews
Purina Fancy Feast Dry Cat Food Filet Mignon Flavor with Seafood and Shrimp - 3 lb. Bag
Fancy Feast
$8.754.8★4,663 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“My dog happy”
“Decent price”
“My cats love this food”
“Variety of flavors”
“Always consistent quality”
“Great dry food”
“it doesnt smell bad at all”
“it stays fresh”
“Exactly as described”
“Perfect size for the price”
What buyers complain about
“too expensive”
“Causes vomiting”
“Very large size”
“Horrible ingredients”
“The smell is slightly offputting”
“Cats are CARNIVORES even for dry food this is bad”
“Poor quality”
“Contaminated Batch”
“I was sand the wrong flavor”
“Not what it seems”
Top return reasons
- Size-Overall19%
- Value For Money16%
- Flavor11%
- Leak-Proof8%
- Contamination7%
- Stale/Rotten/Spoiled5%
- Hard Feel5%
- Moist/Dry4%
- Product Condition4%
- Functionality-Overall4%