french bulldog halloween costume
Skip itHigh returns (12.3%) — this niche doesn't clear our bar today.
Avg price
Great$18.99avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Great$8.04–$36.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good546.26avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Good+20.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 161K searches
Returns
Bad12.3%return rate — above 6% kills the launch gate
Competition
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
44
Top-5 brand share
68%
Open market
27%
- Paiaite25%
- Rubies21%
- TESSVEYA9%
- California Costumes6%
- ISMARTEN6%
- MITOCAPY6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Adorable Bumblebee Halloween Costume Hoodie for Medium Dogs: Featuring Fun Wings and a Cozy Black and Yellow Sweatshirt Design Perfect for Cosplay and Festive Celebrations! XXS
Paiaite$8.494.3★113 rev
Shrek: Pet Costume for For Dogs or Cats by Rubies Large
Rubies$28.054.3★26 rev
TESSVEYA Funny Dog Cat Cosplay Wig Pet Wigs for Halloween Christmas Parties Festivals Dog Wigs for Small Medium and Large Dogs Black Brown Straight
TESSVEYA$8.044.3★963 rev
Pet Deadly Doll Dog Costume Cosplay Halloween Christmas Funny Clothes Party Costume for Small Medium and Large Dogs (Small)
ISMARTEN$16.134.0★793 rev
Shrek: Pet Costume for For Dogs or Cats by Rubies XL
Rubies$26.724.3★26 rev
Newest
by launch dateAdorable Bumblebee Halloween Costume Hoodie for Medium Dogs: Featuring Fun Wings and a Cozy Black and Yellow Sweatshirt Design Perfect for Cosplay and Festive Celebrations! XXS
Paiaite$8.49113 rev
Adorable Bumblebee Halloween Costume Hoodie for Medium Dogs: Featuring Fun Wings and a Cozy Black and Yellow Sweatshirt Design Perfect for Cosplay and Festive Celebrations! XL
Paiaite$14.07113 rev
ComfyCamper Donkey Costume for Dogs - Small Medium Large XLarge XXL Cosplay Halloween Costumes Christmas S
ComfyCamper$28.4018 rev
ComfyCamper Donkey Costume for Dogs - Small Medium Large XLarge XXL Cosplay Halloween Costumes Christmas XL
ComfyCamper$30.6818 rev
T2Y Dog Halloween Costume Pet Deadly Doll Chucky Dogs Costume with Knife & Wig Dog Costumes for Medium Dogs Funny Party Cosplay Halloween for Corgi Pug Frenchie DachshundM
T2Y$15.02369 rev
Trending
90-day click momentumAdorable Bumblebee Halloween Costume Hoodie for Medium Dogs: Featuring Fun Wings and a Cozy Black and Yellow Sweatshirt Design Perfect for Cosplay and Festive Celebrations! XL
Paiaite$14.074.3★
Adorable Bumblebee Halloween Costume Hoodie for Medium Dogs: Featuring Fun Wings and a Cozy Black and Yellow Sweatshirt Design Perfect for Cosplay and Festive Celebrations! XXS
Paiaite$8.494.3★
ComfyCamper Donkey Costume for Dogs - Small Medium Large XLarge XXL Cosplay Halloween Costumes Christmas S
ComfyCamper$28.404.4★
Shrek: Pet Costume for For Dogs or Cats by Rubies Large
Rubies$28.054.3★
Pet Deadly Doll Dog Costume Cosplay Halloween Christmas Funny Clothes Party Costume for Small Medium and Large Dogs (Small)
ISMARTEN$16.134.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +20.1% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 74.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good size”
“Arguably the best $6.88 I've ever spent”
“Very funny”
“Nice quality”
“Soft as a lily pad”
“Looks as expected”
“Very cute on my granddog”
“Most importantly he is comfortable in it”
“Easy to put on”
“I'd say durable and safe *at least for our kitty”
What buyers complain about
“this costume runs extremely small”
“Very cheaply made”
“Weird and itchy”
“Measurements by seller is not correct”
“HILARIOUS, BUT it fell apart after my dog gave one little shake in his mouth when it inevitably fell off he grabbed it and tore it to shreds”