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dr marty cat food

Skip it49/100

a concentrated shelf (top 5 take 83% of clicks) — dr marty cat food doesn't clear our bar today.

Market/yr

$291K

Growth (1y)

+216.8%

Products

12

Brands

4

was 5 a year ago

Sellers

82

Price range

$8.49–$74.91

Returns

0.0%

Rating

3.8★

49/100

Skip it

Scored 49/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
15
×0.30
Growth
79
×0.30
Competition
10
×0.20
Quality gap
91
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +216.8% year over year.
5K2KSpike '24Spike '25Prime Day '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jan, Feb · busiest ÷ quietest = 1.7×

Competition

91%Dr. Marty
  • Dr. Marty91%
  • Instinct5%
  • Stella & Chewy's3%
  • Vital Essentials1%

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack. 4 brands and 82 sellers compete here.

Brands

4 falling

was 5 a year ago

Sellers

82

Top 5 brand share

100%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 12 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Pet Friendly36%

“Cats love it”

Taste-Overall13%

“Healthy and good tasting favorite treat”

Quality-Overall10%

“Good quality food”

Value For Money7%

“Great for the price”

Ingredients-Overall4%

“Excellent ingredients and picky Kitty liked it right out of the bag. I crumbled it on top of her wet food for first serving to get her used to it”

Size-Overall3%

“Just the right size”

Flavor3%

“Great tasting said cats and dogs”

Ease Of Use3%

“So easy to use”

Smell3%

“It doesn't have any weird odor”

Moist/Dry2%

“Freeze dried raw hydrated is better than kibble in many ways”

What buyers complain about

Value For Money30%

“got anything cheaper”

Smell14%

“it smells like”

Size-Overall12%

“Bags are tiny”

Quality-Overall4%

“The quality control is awful”

Taste-Overall4%

“This food is terrible”

Indigestion3%

“The last was my oldest had diarrhea w/blood”

Flavor2%

“Cat doesnt like food”

Ingredients-Overall2%

“It's difficult to find a high quality kibble without fish ingredients”

Ease Of Chewing/Swallowing2%

“she won't even take a bite”

Texture/Consistency-Overall1%

“Absolutely not raw coated”

Top return reasons

  • Size-Overall25%
  • Value For Money17%
  • Smell13%
  • Escape Proof8%
  • Indigestion8%
  • Contamination8%
  • Flavor8%
  • Leak-Proof8%
  • Moist/Dry4%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.