dog umbrella
Worth a lookShows beatable incumbent ratings (3.9★), but a small market ($32K/yr) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great$20.25avg listing price — sweet spot $15–$100
Price range
Great$12.44–$37.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Growth
Good+32.1%90-day search growth — must beat 0% to launch
Review moat
Good1,343.87avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Okay5.7%return rate — above 6% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$32K$32K/yr · 172K searches
Competition
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
16 rising
Sellers
23
Top-5 brand share
74%
Open market
20%
- PETLESO24%
- Enjoying19%
- NAMSAN12%
- ZEFOXETO11%
- KEFIDEK8%
- Tideme5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 30 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PETLESO Clear Dog Umbrella for Small Dogs Doggie Umbrella with Leash Keeps Pet Dry for Rainy Walk/Potty Trip Puppy Rain Umbrella Self-Assembly
PETLESO$15.034.2★28 rev
Enjoying Dog Umbrella for Small Dogs Clear Dog Umbrella Leash Rainproof Waterproof Doggy Walking Rain Umbrella with Adjustable Leash Small Puppy Outdoor Rain Gear
Enjoying$22.523.7★532 rev
Enjoying Dog Umbrella for Small Dogs Clear Dog Umbrella Leash Rainproof Waterproof Doggy Walking Rain Umbrella with Metal Leash Small Puppy Outdoor Rain Gear
Enjoying$13.703.7★532 rev
PETLESO Dog Umbrella for Small Breed Clear Small Dog Umbrella with Adjustable Leash Keep Pet Dry on Rainy Walks/Potty Trips Adjustable Shaft Angle Rain Umbrella Self-Assembly
PETLESO$21.535.0★7 rev
KEFIDEK Pet Dog Transparent Umbrella Clear Folding Adjustable Leash Keeps Pet Dry in Rain (C Hook)
KEFIDEK$22.123.7★9 rev
Newest
by launch date
ENJOYING Dog Umbrella Small Breed Clear Pet Umbrella Leash for Small Dogs Self-Assembly Dog Umbrella with Adjustable Leash Keep Puppy Dry for Rainy Day Walks Angle Adjustable
Enjoying$21.7025 rev
Ifnov Propeller Pet Hats Funny Helicopter Adjustment Green Hats for Dog and Cat S
Ifnov$12.4421 rev
PETLESO Clear Dog Umbrella for Small Dogs Doggie Umbrella with Leash Keeps Pet Dry for Rainy Walk/Potty Trip Puppy Rain Umbrella Self-Assembly
PETLESO$15.0328 rev
PETLESO Dog Umbrella for Small Breed Clear Small Dog Umbrella with Adjustable Leash Keep Pet Dry on Rainy Walks/Potty Trips Adjustable Shaft Angle Rain Umbrella Self-Assembly
PETLESO$21.537 rev
Namsan Dog Umbrella for Small Dogs Clear Doggie Walking Umbrella with Adjustable Leash Self-Assembly Puppy Rain Snow Umbrella Waterproof
NAMSAN$22.1633 rev
Trending
90-day click momentum
ZEFOXETO C Handle Pet Umbrella for Dogs - Adjustable Strap Upgrade Clear Canopy Dog Rain Umbrella with C-Handle
ZEFOXETO$23.680.0★
ENJOYING Dog Umbrella Small Breed Clear Pet Umbrella Leash for Small Dogs Self-Assembly Dog Umbrella with Adjustable Leash Keep Puppy Dry for Rainy Day Walks Angle Adjustable
Enjoying$21.704.5★
Ifnov Propeller Pet Hats Funny Helicopter Adjustment Green Hats for Dog and Cat S
Ifnov$12.443.3★
PETLESO Dog Umbrella for Small Breed Clear Small Dog Umbrella with Adjustable Leash Keep Pet Dry on Rainy Walks/Potty Trips Adjustable Shaft Angle Rain Umbrella Self-Assembly
PETLESO$21.535.0★
PETLESO Clear Dog Umbrella for Small Dogs Doggie Umbrella with Leash Keeps Pet Dry for Rainy Walk/Potty Trip Puppy Rain Umbrella Self-Assembly
PETLESO$15.034.2★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +32.1% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 3.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Seems well made”
“easy to handle”
“Keeps the dog dry”
“Great fit”
“Its such a unique”
“The build is sturdy”
“It was easy to assemble”
“Cute and adjustable”
“Great value”
“It feels durable”
What buyers complain about
“It's a tad on the small side”
“Broke within a week”
“wouldnt stay open”
“making it feel very flimsy”
“the build quality simply doesnt hold up”
“Not comfortable to use”
“He doesnt like getting wet so hell wear it”
“My dog ended up wet”
“The octagon shape is not working”
“What a waste of money”