Skip to content

cockatiel

Worth a look55/100

cockatiel shows low returns (0.0%), but a small market ($685K/yr) keeps it on the watch list.

Market/yr

$685K

Growth (1y)

+194.3%

Products

22

Brands

12

was 14 a year ago

Sellers

54

Price range

$2.39–$24.75

Returns

0.0%

Rating

4.6★

55/100

Worth a look

Scored 55/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
28
×0.30
Growth
76
×0.30
Competition
53
×0.20
Quality gap
30
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +194.3% year over year.
8K4KSpike '24Holiday '24Prime Day '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

No pronounced peak months · busiest ÷ quietest = 1.2×

Competition

45%Kaytee
  • Kaytee45%
  • Wild Harvest20%
  • ZuPreem15%
  • Sweet Harvest6%
  • KikiBirds3%
  • Living World3%
  • Other (6 brands)9%

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 54 sellers compete here.

Brands

12 falling

was 14 a year ago

Sellers

54

Top 5 brand share

89%

#ProductBrandPriceRatingReviewsClick shareTrend
15Sweet Harvest$17.954.7★4032%flat

Product shelf

All 22 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Pet Friendly33%

“My birds love this”

Value For Money17%

“Good Value”

Quality-Overall16%

“Excellent quality”

Taste-Overall8%

“Good food, great seller”

Freshness5%

“Fresh”

Ingredients-Overall3%

“Supreme is a very good bird seed good quality ingredients my bird loves it”

Smell2%

“It smells so fresh”

Fun/Entertainment Experience2%

“It keeps them engaged”

Flavor2%

“Great variety of fruits and veggies too”

Ease Of Use2%

“Great for my use”

What buyers complain about

Size-Overall24%

“The bag is small”

Value For Money13%

“I find it a little on the pricey side”

Quality-Overall10%

“Not great quality”

Advertised Vs Actual Product7%

“Not as advertised”

Smell7%

“Chemical smell”

Stale/Rotten/Spoiled6%

“Product is rancid”

Contamination4%

“This product was full of bugs that hatched immediately”

Natural Resource Wastage2%

“Youll end up wasting a bunch of it”

Taste-Overall2%

“ok. birds dont seem to eat so much after I have spoiled with other treats”

Indigestion2%

“My bird became ill shortly after eating one of these”

Top return reasons

  • Size-Overall36%
  • Advertised Vs Actual Product16%
  • Defective Material/Parts11%
  • Smell7%
  • Leak-Proof5%
  • Stale/Rotten/Spoiled4%
  • Quality-Overall4%
  • Functionality-Overall3%
  • Contamination3%
  • Compatibility-Overall3%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.3% median returns across 14,634 tracked niches.