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cat costume

Worth a look56/100

cat costume shows demand growing +246.2%, but a small market ($403K/yr) keeps it on the watch list.

Market/yr

$403K

Growth (1y)

+246.2%

Products

45

Brands

37

was 78 a year ago

Sellers

43

Price range

$5.66–$44.66

Returns

5.9%

Rating

4.4★

56/100

Worth a look

Scored 56/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
20
×0.30
Growth
81
×0.30
Competition
77
×0.20
Quality gap
53
×0.10
Returns
51
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +246.2% year over year.
351K175KSpike '24Spike '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Sep, Oct · busiest ÷ quietest = 13.2×

Competition

25%BIAOKS
  • BIAOKS25%
  • Puoyis6%
  • Adolala5%
  • DKRUW5%
  • QWINEE4%
  • OLAOLA4%
  • Other (31 brands)51%

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen. 37 brands and 43 sellers compete here.

Brands

37 falling

was 78 a year ago

Sellers

43

Top 5 brand share

45%

#ProductBrandPriceRatingReviewsClick shareTrend
8OMG Adorables$9.424.4★3,9823%falling
14Prymal Comfort$14.434.4★5652%falling

Product shelf

All 45 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“So adorable fits good”

Quality-Overall13%

“Fantastic quality”

Fun/Entertainment Experience12%

“Costume was fun”

Value For Money9%

“worth every penny”

Ease Of Use7%

“easy to use”

Soft Feel5%

“Its very soft”

Advertised Vs Actual Product5%

“As advertised”

Comfort-Overall4%

“Absolutely adorable and comfortable”

Pet Friendly3%

“My kitten looks very cute in this”

Weight Light2%

“Its not heavy and its adjustable for the collar and crown”

What buyers complain about

Size-Overall59%

“Too small”

Material Quality4%

“Awful felt and cardboard”

Quality-Overall3%

“looked a little cheap i wouldn't by it again”

Adhesion/Stickiness3%

“Stickers didnt stick well”

Ease Of Use3%

“Couldnt use it”

Zipper Quality2%

“the back zipper can break easily”

Functionality-Overall2%

“Didnt work”

Product Condition2%

“Received a used set”

Durability1%

“Tail broke after wearing one time”

Waist Fit1%

“Also is pretty tight around my waist”

Top return reasons

  • Size-Overall77%
  • Advertised Vs Actual Product4%
  • Quality-Overall3%
  • Functionality-Overall2%
  • Material Quality2%
  • Length1%
  • Defective Material/Parts1%
  • Value For Money1%
  • Shape/Style1%
  • Product Condition1%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.2% median returns across 13,649 tracked niches.