cat calming diffuser
Worth a look59/100cat calming diffuser shows low returns (0.5%), but a concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list.
Market/yr
$3.9M
Growth (1y)
+117.4%
Products
16
Brands
6
was 6 a year ago
Sellers
32
Price range
$19.66–$94.82
Returns
0.5%
Rating
4.3★
Worth a look
Scored 59/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +117.4% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Jul, Aug, Sep · busiest ÷ quietest = 4.8×
Competition
- FELIWAY83%
- Comfort Zone9%
- TTLXRL2%
- Pet Zephyr2%
- MAZHAOX2%
- TopSum2%
- Other0%
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them. 6 brands and 32 sellers compete here.
Brands
6 flat
was 6 a year ago
Sellers
32
Top 5 brand share
98%
Product shelf
All 16 tracked products in this niche.
FELIWAY Optimum Cat Calming Diffuser Refill (3 Pack 90 Day Supply) Cat Pheromone Diffuser Refill for Advanced Support to Reduce Stress Spraying Scratching Fighting and Hiding
FELIWAY
$58.554.4★13,643 reviews
FELIWAY MultiCat Cat Calming Diffuser Refill (3 Pack 90 Day Supply ) Helps Reduce Fighting Tension & Aggression Between Cats Cat Pheromone Diffuser Refill for MultiCat Homes
FELIWAY
$50.054.4★26,369 reviews
FELIWAY Optimum Cat Calming Diffuser Refill (1 Pack 30 Day Supply) Cat Pheromone Diffuser Refill for Advanced Support to Reduce Stress Spraying Scratching Fighting and Hiding
FELIWAY
$22.804.4★13,643 reviews
FELIWAY MultiCat Cat Calming Diffuser Refill (1 Pack 30 Day Supply ) Helps Reduce Fighting Tension & Aggression Between Cats Cat Pheromone Diffuser Refill for MultiCat Homes
FELIWAY
$19.714.4★26,369 reviews
FELIWAY Classic Cat Calming Diffuser Refill (3 Pack 90 Day) Cat Pheromone Diffuser Refill Reduces StressRelated Behaviors Like Spraying Scratching Hiding
FELIWAY
$55.224.5★19,969 reviews
FELIWAY Optimum Cat Calming Diffuser Refill (6 Pack 180 Day Supply) Cat Pheromone Diffuser Refill for Advanced Support to Reduce Stress Spraying Scratching Fighting and Hiding
FELIWAY
$94.824.4★13,643 reviews
FELIWAY MultiCat Cat Calming Diffuser Refill (6 Pack 180 Day Supply ) Helps Reduce Fighting Tension & Aggression Between Cats Pheromone Diffuser Refill for MultiCat Homes
FELIWAY
$85.834.4★26,369 reviews
FELIWAY Classic Cat Calming Diffuser Refill (1 Pack 30 Day) Cat Pheromone Diffuser Refill Reduces StressRelated Behaviors Like Spraying Scratching Hiding
FELIWAY
$19.714.5★19,969 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Calming and soothing for them”
“Great value”
“Excellent product”
“Definitely pet friendly”
“No bad smells”
“Easy to use and replace”
“Does what it says”
“So far, a game changer”
“Comfort zone”
“Perfect fit”
What buyers complain about
“Did not work for my cats”
“Horrible smell”
“They are expensive”
“leaks”
“Doesnt last as long as claimed”
“I'm thinking there is a quality control issue”
“leaves a residue”
“Complete false advertisement”
“Dried out, brittle wicks”
“Waste of money”
Top return reasons
- Functionality-Overall23%
- Leak-Proof17%
- Smell14%
- Value For Money13%
- Advertised Vs Actual Product10%
- Defective Material/Parts6%
- Product Condition3%
- Size-Overall2%
- Compatibility-Overall2%
- Heating1%