calming collar for cats
Worth a look62/100calming collar for cats shows beatable incumbent ratings (3.6★), but a small market ($1.2M/yr) keeps it on the watch list.
Market/yr
$1.2M
Growth (1y)
+173.3%
Products
32
Brands
18
was 11 a year ago
Sellers
55
Price range
$9.01–$36.08
Returns
0.9%
Rating
3.6★
Worth a look
Scores 62/100 — above our 62-point bar, but a launch gate (market size, growth, or returns) failed.
Demand
Weekly Amazon search volume, last 104 weeks — +173.3% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.No pronounced peak months · busiest ÷ quietest = 1.1×
Competition
- Sentry20%
- TriOak17%
- Comfort Zone17%
- PetAtlas12%
- Ghilane7%
- ZHANGK6%
- Other (12 brands)22%
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them. 18 brands and 55 sellers compete here.
Brands
18 rising
was 11 a year ago
Sellers
55
Top 5 brand share
72%
Product shelf
All 32 tracked products in this niche.
Sentry Calming Collar for Cats Long-Lasting Pheromone Collar Helps Calm Cats for 30 Days Reduces Stress Anxiety Loud Noises and Separation 1 Count
Sentry
$17.123.8★10,949 reviews
Comfort Zone Cat Calming Collar Value Pack: 4 30-Day Calming Collars for 120 Days of Calm
Comfort Zone
$36.083.9★2,168 reviews
PetAtlas 4 Pack Calming Collar for Cats Pheromone Cat Calming Collar Cat Anxiety Relief and Stress Adjustable Water Resistant Breakaway Calming Collars Natural Ingredients Pheromones Rapid Effect
PetAtlas
$17.423.8★1,332 reviews
TriOak Pheromone Calming Collar for Cats: Breakaway Cat Calming Collar for Anxiety Separation Stress Multicat Aggression Spraying Meowing - for Indoor Use Moving & Travel 4 Pack (M Purple)
TriOak
$20.033.6★99 reviews
TriOak Pheromone Calming Collar for Cats: Breakaway Cat Calming Collar for Anxiety Separation Stress Multicat Aggression Spraying Meowing - for Indoor Use Moving & Travel 4 Pack (Purple)
TriOak
$19.944.3★354 reviews
Sentry Calming Collar for Cats Long-Lasting Pheromone Collar Helps Calm Cats for 30 Days Reduces Stress Anxiety Loud Noises and Separation 3 Count
Sentry
$33.903.8★10,949 reviews
Comfort Zone Cat Calming Collar Savings Pack: 2 30-Day Calming Collars for 60 Days of Calm
Comfort Zone
$22.133.8★6,088 reviews
Gentle Paws 60-Day Cat Calming Collar (2-Pack) | for Stress Fighting Spraying Pee Accidents Anxiety & Aggression | Lavender-Free & Chamomile-Free Non-Toxic Breakaway Safety Design
GENTLE PAWS SUPPLIES
$33.983.3★15 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Enjoying the calm”
“Smells nice”
“Cat approved”
“This stuff truly improved his quality of life”
“it is very easy to put on”
“Good price”
“Calming Cat Collar”
“Just as advertised”
“It would be a great appetite stimulant”
“It works”
What buyers complain about
“Not working well”
“HORRIBLE smell”
“Caused significant skin irritation”
“Overpriced”
“Leaked everywhere”
“even after one month of use”
“Tummy issues”
“Misleading Seller”
“concentrated forms like essential oils are highly toxic”
“Neither has the spray”
Top return reasons
- Functionality-Overall26%
- Smell22%
- Leak-Proof12%
- Advertised Vs Actual Product11%
- Value For Money7%
- Defective Material/Parts4%
- Compatibility-Overall3%
- Product Condition2%
- Ingredients-Overall2%
- Heating2%