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wild delight sizzle n heat bird food

Skip it47/100

a small market ($62K/yr) — wild delight sizzle n heat bird food doesn't clear our bar today.

Market/yr

$62K

Growth (1y)

+120.6%

Products

22

Brands

8

was 5 a year ago

Sellers

73

Price range

$11.86–$52.87

Returns

0.0%

Rating

4.3★

47/100

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Scored 47/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
3
×0.30
Growth
67
×0.30
Competition
47
×0.20
Quality gap
61
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +120.6% year over year.
840420Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jun · busiest ÷ quietest = 1.9×

Competition

79%Wild Delight
  • Wild Delight79%
  • COOL BIRDS7%
  • Factory Hardware Store4%
  • Wagner's3%
  • Kaytee3%
  • COLE'S THE BETTER WILD BIRD FEED2%
  • Other (2 brands)3%

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them. 8 brands and 73 sellers compete here.

Brands

8 rising

was 5 a year ago

Sellers

73

Top 5 brand share

96%

#ProductBrandPriceRatingReviewsClick shareTrend
2Wild Delight$18.254.0★4,49612%rising
3Wild Delight$25.294.8★5110%rising
9Wild Delight$46.184.7★1,9003%falling
10Wild Delight$21.934.6★3063%falling
12Wild Delight$13.764.5★7642%rising
13Wild Delight$52.874.5★7642%falling
14COLE'S THE BETTER WILD BIRD FEED$21.194.3★1,8522%flat

Product shelf

All 22 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Great Quality Seed”

Value For Money19%

“Excellent value”

Pet Friendly14%

“Happy birds”

Advertised Vs Actual Product9%

“As Advertised”

Pest/Insect Control5%

“Keeping the rodents away”

Size-Overall4%

“Good Size”

Ease Of Cleaning3%

“leaving less mess”

Plant Growth3%

“Those seeds grow fast”

Ease Of Use2%

“Easy to use”

Durability1%

“Long lasting and a great value for the money”

What buyers complain about

Value For Money27%

“it's too expensive”

Functionality-Overall14%

“Didnt Work”

Pest/Insect Control9%

“No bugs that I can see”

Advertised Vs Actual Product8%

“FALSE ADVERTISING”

Contamination6%

“Infestation”

Quality-Overall4%

“Expensive for quality”

Size-Overall4%

“it cannot fit everyone”

Natural Resource Wastage3%

“Waste”

Heating3%

“It may be hot”

Smell2%

“Smells like dead animals”

Top return reasons

  • Value For Money25%
  • Size-Overall16%
  • Functionality-Overall9%
  • Advertised Vs Actual Product9%
  • Smell6%
  • Leak-Proof4%
  • Ease Of Cleaning4%
  • Quality-Overall4%
  • Pest/Insect Control3%
  • Durability3%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.66 median price · 2.2% median returns across 14,544 tracked niches.