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sunflower seeds for birds

Worth a look58/100

sunflower seeds for birds shows low returns (0.0%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market/yr

$3.2M

Growth (1y)

+172.0%

Products

14

Brands

7

was 11 a year ago

Sellers

14

Price range

$8.14–$58.84

Returns

0.0%

Rating

4.7★

58/100

Worth a look

Scored 58/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
55
×0.30
Growth
73
×0.30
Competition
34
×0.20
Quality gap
22
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +172.0% year over year.
29K15KHoliday '24Spike '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: May, Jun · busiest ÷ quietest = 2.0×

Competition

46%Wagner's
  • Wagner's46%
  • Old Potters17%
  • Audubon Park15%
  • TRAILMARK NATURALS8%
  • Happy Wings7%
  • Office Roast4%
  • Other (1 brands)4%

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them. 7 brands and 14 sellers compete here.

Brands

7 falling

was 11 a year ago

Sellers

14

Top 5 brand share

92%

#ProductBrandPriceRatingReviewsClick shareTrend
1
Wagners 52023 Black Oil Sunflower Seed Wild Bird Food 5-Pound BagWagners 52023 Black Oil Sunflower Seed Wild Bird Food 5-Pound Bag
Wagner's$11.014.7★2,42940%rising
2
Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (12 lbs)Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (12 lbs)
Old Potters$26.914.8★7279%falling
3
Happy Wings Black Oil Sunflower Seeds 5 lb Wild Bird Food for Cardinals Finches & Chickadees High-Energy Natural Bird Feed for All Life StagesHappy Wings Black Oil Sunflower Seeds 5 lb Wild Bird Food for Cardinals Finches & Chickadees High-Energy Natural Bird Feed for All Life Stages
Happy Wings$18.934.6★1,0237%rising
4
Wagners 76027 Black Oil Sunflower Wild Bird Food 25-Pound BagWagners 76027 Black Oil Sunflower Wild Bird Food 25-Pound Bag
Wagner's$41.804.7★13,6956%falling
5
Audubon Park Cardinal Blend Wild Bird Food Cardinal Bird Seed for Outside Feeders 4-Pound BagAudubon Park Cardinal Blend Wild Bird Food Cardinal Bird Seed for Outside Feeders 4-Pound Bag
Audubon Park$8.144.7★7,6075%falling
6
Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (50 lbs)Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (50 lbs)
Old Potters$58.844.7★4795%falling
7
TRAILMARK NATURALS - 3 LB Black Oil Sunflower Seeds for Birds Premium Wildlife & Bird Food Grown in USA - Non-GMO - Black Oil Sunflower Seeds for Wild Birds and Backyard FeedersTRAILMARK NATURALS - 3 LB Black Oil Sunflower Seeds for Birds Premium Wildlife & Bird Food Grown in USA - Non-GMO - Black Oil Sunflower Seeds for Wild Birds and Backyard Feeders
TRAILMARK NATURALS$16.084.5★985%rising
8
Office Roast Premium Black Sunflower Seeds | 2 LB Bulk Value Pack | Natural Wild Bird Seed for Backyard Feeders High-Energy Food for SongbirdsOffice Roast Premium Black Sunflower Seeds | 2 LB Bulk Value Pack | Natural Wild Bird Seed for Backyard Feeders High-Energy Food for Songbirds
Office Roast$9.914.6★1074%rising
9
Pennington Select Black Oil Sunflower Seed 40lbsPennington Select Black Oil Sunflower Seed 40lbs
Pennington$29.134.6★1,0854%rising
10
Audubon Park Cardinal Wild Bird Seed - 8 lb. No Corn Milo or Millet Sunflower & Safflower Mix Bird Food for Outside FeedersAudubon Park Cardinal Wild Bird Seed - 8 lb. No Corn Milo or Millet Sunflower & Safflower Mix Bird Food for Outside Feeders
Audubon Park$15.574.7★7,6074%rising
11
Audubon Park Sunflower Hearts & Chips Wild Bird Food No Mess Sunflower Seeds for Birds 5-Pound BagAudubon Park Sunflower Hearts & Chips Wild Bird Food No Mess Sunflower Seeds for Birds 5-Pound Bag
Audubon Park$12.904.7★1,5703%falling
12
TRAILMARK NATURALS - 10 Pound Black Oil Sunflower Seeds for Birds Premium Wildlife Food Non - GMO -Grown in the USA - Black Oil Sunflower Seeds for Wild Animals and Backyard FeedersTRAILMARK NATURALS - 10 Pound Black Oil Sunflower Seeds for Birds Premium Wildlife Food Non - GMO -Grown in the USA - Black Oil Sunflower Seeds for Wild Animals and Backyard Feeders
TRAILMARK NATURALS$25.564.7★1073%rising
13
Audubon Park Sunflower Hearts Wild Bird Seed for Outside Feeders 15-lb. BagAudubon Park Sunflower Hearts Wild Bird Seed for Outside Feeders 15-lb. Bag
Audubon Park$31.904.7★7033%falling
14
Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (25 lbs)Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (25 lbs)
Old Potters$37.514.8★2333%falling

Product shelf

All 14 tracked products in this niche.

Wagners 52023 Black Oil Sunflower Seed Wild Bird Food 5-Pound Bag

Wagners 52023 Black Oil Sunflower Seed Wild Bird Food 5-Pound Bag

Wagner's

$11.014.7★2,429 reviews

Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (12 lbs)

Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (12 lbs)

Old Potters

$26.914.8★727 reviews

Happy Wings Black Oil Sunflower Seeds 5 lb Wild Bird Food for Cardinals Finches & Chickadees High-Energy Natural Bird Feed for All Life Stages

Happy Wings Black Oil Sunflower Seeds 5 lb Wild Bird Food for Cardinals Finches & Chickadees High-Energy Natural Bird Feed for All Life Stages

Happy Wings

$18.934.6★1,023 reviews

Wagners 76027 Black Oil Sunflower Wild Bird Food 25-Pound Bag

Wagners 76027 Black Oil Sunflower Wild Bird Food 25-Pound Bag

Wagner's

$41.804.7★13,695 reviews

Audubon Park Cardinal Blend Wild Bird Food Cardinal Bird Seed for Outside Feeders 4-Pound Bag

Audubon Park Cardinal Blend Wild Bird Food Cardinal Bird Seed for Outside Feeders 4-Pound Bag

Audubon Park

$8.144.7★7,607 reviews

Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (50 lbs)

Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (50 lbs)

Old Potters

$58.844.7★479 reviews

TRAILMARK NATURALS - 3 LB Black Oil Sunflower Seeds for Birds Premium Wildlife & Bird Food Grown in USA - Non-GMO - Black Oil Sunflower Seeds for Wild Birds and Backyard Feeders

TRAILMARK NATURALS - 3 LB Black Oil Sunflower Seeds for Birds Premium Wildlife & Bird Food Grown in USA - Non-GMO - Black Oil Sunflower Seeds for Wild Birds and Backyard Feeders

TRAILMARK NATURALS

$16.084.5★98 reviews

Office Roast Premium Black Sunflower Seeds | 2 LB Bulk Value Pack | Natural Wild Bird Seed for Backyard Feeders High-Energy Food for Songbirds

Office Roast Premium Black Sunflower Seeds | 2 LB Bulk Value Pack | Natural Wild Bird Seed for Backyard Feeders High-Energy Food for Songbirds

Office Roast

$9.914.6★107 reviews

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall36%

“Excellent product”

Value For Money23%

“Good Deal”

Ease Of Cleaning6%

“Clean feeder”

Pet Friendly5%

“Happy birds”

Advertised Vs Actual Product5%

“As advertised”

Size-Overall3%

“consistent in size”

Freshness3%

“Clean and fresh”

Plant Growth3%

“appreciate just leaving them out there for the birds to eventually pick new seeds from the flower heads”

Ease Of Use2%

“Easy use”

Taste-Overall2%

“Great food for my birds”

What buyers complain about

Value For Money28%

“Expensive”

Quality-Overall15%

“Not a great quality”

Size-Overall11%

“Very small bag”

Pest/Insect Control6%

“Full of pests”

Advertised Vs Actual Product3%

“The bag looks different”

Ease Of Cleaning3%

“A lot of dust”

Contamination3%

“Moth infestation”

Product Condition2%

“Open used item received”

Jamming/Clogging2%

“Clogged the bird feeder”

Smell2%

“Small dry no smell”

Top return reasons

  • Size-Overall21%
  • Value For Money14%
  • Functionality-Overall11%
  • Leak-Proof11%
  • Advertised Vs Actual Product6%
  • Weight Heavy6%
  • Plant Growth6%
  • Smell6%
  • Ease Of Cleaning4%
  • Pest/Insect Control3%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.