kids shovel
Worth a look57/100kids shovel shows a fragmented shelf (top 5 take 30% of clicks), but a small market ($245K/yr) keeps it on the watch list.
Market/yr
$245K
Growth (1y)
+174.7%
Products
58
Brands
38
was 29 a year ago
Sellers
49
Price range
$8.54–$42.64
Returns
1.9%
Rating
4.4★
Worth a look
Scored 57/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +174.7% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Mar, May, Dec · busiest ÷ quietest = 3.0×
Competition
- WIKER9%
- QINGLER9%
- Dsmile8%
- KOLEIYA8%
- Anzmtosn6%
- Play225%
- Other (32 brands)55%
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen. 38 brands and 49 sellers compete here.
Brands
38 rising
was 29 a year ago
Sellers
49
Top 5 brand share
40%
Product shelf
All 58 tracked products in this niche.
KOLEIYA Kids Shovel Small Shovels for Digging Overall Length 28 Inches Mini D Handle Shovel Gardening Shovels Matel Beach Shovel Camping Shovel Matel+Fiberglass
KOLEIYA
$24.494.8★431 reviews
QINGLER 20 Long Sand Beach Shovels for Kids Heavy Duty Plastic Summer Sand Scoops Spades Toy Sandbox Garden Snow Digging Play Gift Set Party Bundle 2 Pack Orange
QINGLER
$12.314.6★465 reviews
WIKER Beach Shovel Kids Shovels for Digging Short Handle Metal Shovel Small Shovels for Gardening Camping Planting 28Inches Green
WIKER
$24.544.8★175 reviews
Play22 Kids Garden Tool Set Toy 4-Piece - Shovel Rake Hoe Leaf Rake Wooden Gardening Tools for Kids Best Outdoor Toys Gift for Boys and Girls
Play22
$21.254.3★1,967 reviews
Dsmile 3 Pcs Beach Shovel Toy for Kids Digging 16 Long Metal Sand Shovel Sandbox Sturdy Wooden Handle Metal Spade for Boy Girl Travel Beach Toy Summer Fun Birthday
Dsmile
$14.964.2★47 reviews
Beach Shovels for Kids 8 PackHeavy Duty Plastic Sand Shovels Tools for ToddlersSpade Scoop Trowel Sand Toys for Kid Toddler Adult Plastic Heavy Duty Garden Digging Scoop Snow Toys Accessories
SELTERM
$10.244.9★114 reviews
16 Kids Beach Spades Sand Shovels Toys Gardening Tools Kit Sandbox Scoop Wood Handle Plastic Spade for Garden Sand Snow Backyard Summer Vacation for Kids Adults 2 Pack- Blue&Green
Anzmtosn
$13.734.3★565 reviews
6 PCS 8 Kids Gardening Tools Metal Beach Sandbox Digging Toys with Sturdy Wooden Handle Safe Backyard Snow Sensory Playset Including Cylinder Spoon Fork Rake Flat & Pointed Shovels for Children
Egashow
$13.634.6★2,214 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The overall build quality is solid”
“Looked like a sturdy set”
“Held up really well”
“Fits my needs perfectly”
“Great value”
“FUN COLORS”
“Easy to use”
“Sturdy and fun”
“matches the description”
“This shovel is lightweight and compact”
What buyers complain about
“broke”
“They are a little bit shorter than expected”
“The quality control on these is just not there”
“Not sturdy”
“Cheap material”
“Messy assembly”
“Waste of $ Too small and cheap looking”
“WRONG PARTS, UNABLE TO USE”
“Instructions could have been a bit clearer”
“Beyond the assembly issues these things are way too heavy for little kids”
Top return reasons
- Size-Overall56%
- Advertised Vs Actual Product6%
- Strength5%
- Quality-Overall5%
- Defective Material/Parts5%
- Value For Money4%
- Material Quality4%
- Weight Heavy2%
- Durability2%
- Assembly/Installation2%