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bird bath heater

Skip it52/100

a small market ($40K/yr) — bird bath heater doesn't clear our bar today.

Market/yr

$40K

Growth (1y)

+179.9%

Products

37

Brands

30

was 18 a year ago

Sellers

68

Price range

$9.24–$58.83

Returns

1.4%

Rating

4.4★

52/100

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Scored 52/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
2
×0.30
Growth
74
×0.30
Competition
73
×0.20
Quality gap
51
×0.10
Returns
89
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +179.9% year over year.
34K17KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 49.3×

Competition

13%Cearktiy
  • Cearktiy13%
  • Witiozel8%
  • Saillong7%
  • GUSTANO7%
  • K&H Pet Products7%
  • WANGIRO6%
  • Other (24 brands)52%

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen. 30 brands and 68 sellers compete here.

Brands

30 rising

was 18 a year ago

Sellers

68

Top 5 brand share

42%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 37 tracked products in this niche.

Cearktiy Bird Bath Heater Birdbaths De-Icer Birdbath Water Heater Deicer with Thermostatically Controlled Heated Bird Bath Deicer Suitable for Birdbath Farm Livestock Drinking Outdoors in Winter Black

Cearktiy Bird Bath Heater Birdbaths De-Icer Birdbath Water Heater Deicer with Thermostatically Controlled Heated Bird Bath Deicer Suitable for Birdbath Farm Livestock Drinking Outdoors in Winter Black

Cearktiy

$21.994.3★446 reviews

Witiozel Bird Bath Heater 70W De-Icer Submergible Deicer Birdbath Water Heater Thermostatic Control Power Saving for Birdbath Farm Livestock Drinking Outdoors in Winter

Witiozel Bird Bath Heater 70W De-Icer Submergible Deicer Birdbath Water Heater Thermostatic Control Power Saving for Birdbath Farm Livestock Drinking Outdoors in Winter

Witiozel

$13.084.5★11 reviews

Bird Bath Heaters for Outdoors in Winter 60W Chicken Water Heater Small Pond Heater De-Icer with Thermostatically Controlled Pond Warmer for Fish Ponds Suitable for Birds Chicken Duck Drinking

Bird Bath Heaters for Outdoors in Winter 60W Chicken Water Heater Small Pond Heater De-Icer with Thermostatically Controlled Pond Warmer for Fish Ponds Suitable for Birds Chicken Duck Drinking

GUSTANO

$22.244.6★113 reviews

Bird Bath Heater-50W Circle De-Icer with Hollow Snowflake Design Faster Ice MeltingHeated Birdbaths & Animal Water Bowls Cast Aluminum 6 FT Cord

Bird Bath Heater-50W Circle De-Icer with Hollow Snowflake Design Faster Ice MeltingHeated Birdbaths & Animal Water Bowls Cast Aluminum 6 FT Cord

WANGIRO

$28.374.5★22 reviews

kapwall 110W Bird Bath Heater for Outdoors in WinterSubmersible Pond Deicer Cast Aluminum Thermostatic Chicken Water Heater

kapwall 110W Bird Bath Heater for Outdoors in WinterSubmersible Pond Deicer Cast Aluminum Thermostatic Chicken Water Heater

kapwall

$21.884.4★148 reviews

Jvgoo 100W Bird Bath Heater Birdbath Heaters for Outdoor Bird Bath Water Heater in Winter Submersible Thermostat Control Heated Bird Bath Deicer for Outside Bird Chicken Poultry Livestock (Black)

Jvgoo 100W Bird Bath Heater Birdbath Heaters for Outdoor Bird Bath Water Heater in Winter Submersible Thermostat Control Heated Bird Bath Deicer for Outside Bird Chicken Poultry Livestock (Black)

Jvgoo

$20.464.5★202 reviews

Alphatool 70W Bird Bath Heater for Outdoors in Winter - 77~ 109 Thermostatic Control Heated Birdbath Deicer with Auto Shut Off Chicken Livestock Water Heater

Alphatool 70W Bird Bath Heater for Outdoors in Winter - 77~ 109 Thermostatic Control Heated Birdbath Deicer with Auto Shut Off Chicken Livestock Water Heater

Alphatool

$16.434.4★53 reviews

Saillong Bird Bath Deicer Heated Rock 80W Submersible Utility Decorative De Icer Thermostatic Controlled Winter Water Heater with Aluminum Base for Outdoor Bird Chicken Duck(1 Pack Gray)

Saillong Bird Bath Deicer Heated Rock 80W Submersible Utility Decorative De Icer Thermostatic Controlled Winter Water Heater with Aluminum Base for Outdoor Bird Chicken Duck(1 Pack Gray)

Saillong

$23.424.3★260 reviews

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Cleaning20%

“Easy to clean”

Advertised Vs Actual Product14%

“As Advertised”

Quality-Overall13%

“Good quality and easy to assemble”

Heating10%

“Heats well,”

Value For Money8%

“Money well spent”

Water Resistance5%

“water is crystal clear”

Durability4%

“Very durable”

Ease Of Use3%

“Easy to use”

Size-Overall3%

“Perfect size”

Design-Overall2%

“Well built”

What buyers complain about

Functionality-Overall21%

“Poor Performance”

Durability13%

“Broke a month into using it”

Heating11%

“it just seems to have simply quit heating”

Size-Overall7%

“Much bigger than advertised”

Value For Money6%

“Its a little pricey for the side”

Quality-Overall6%

“Poor quality control”

Advertised Vs Actual Product4%

“NOT AS DESCRIBED”

Ease Of Cleaning4%

“Hard to clean”

Water Resistance4%

“However, I really can't see any difference in the water”

Rusts/Corrodes2%

“they are all rusting”

Top return reasons

  • Heating23%
  • Size-Overall22%
  • Functionality-Overall16%
  • Advertised Vs Actual Product9%
  • Defective Material/Parts5%
  • Durability4%
  • Value For Money3%
  • Water Resistance3%
  • Rusts/Corrodes2%
  • Product Condition1%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.