white binders
Skip it38/100a small market ($42K/yr) — white binders doesn't clear our bar today.
Market/yr
$42K
Growth (1y)
+109.9%
Products
16
Brands
5
was 9 a year ago
Sellers
66
Price range
$3.07–$26.01
Returns
0.9%
Rating
4.6★
Skip it
Scored 38/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 103 weeks — +109.9% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Jul, Aug · busiest ÷ quietest = 5.7×
Competition
- Amazon Basics51%
- Avery38%
- SUNEE6%
- SUIN3%
- Samsill2%
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack. 5 brands and 66 sellers compete here.
Brands
5 falling
was 9 a year ago
Sellers
66
Top 5 brand share
100%
Product shelf
All 16 tracked products in this niche.
Amazon Basics 3-Ring Binder 1-Inch Customizable with Pockets for Organization White 1-Pack
Amazon Basics
$4.954.7★21,418 reviews
Amazon Basics 3-Ring Binder with Round Rings and Interior Pockets 1-Inch White 4-Pack
Amazon Basics
$12.444.7★21,418 reviews
Avery Standard View 3 Ring Binder 1 Round Rings 175-Sheet Capacity 1.4 Inch Wide Spine 1 White Binder Ideal for Lightweight Organization and Occasional Referencing (05711)
Avery
$3.244.5★10,376 reviews
Avery Standard View 3 Ring Binder 1 Round Rings 175-Sheet Capacity 1.4 Inch Wide Spine 1 White Binder Ideal for Lightweight Organization and Occasional Referencing (05760)
Avery
$3.074.6★2,515 reviews
Avery Heavy-Duty View 3 Ring Binder 1 One Touch EZD Rings 275-Sheet Capacity 1.4 Inch Wide Spine Great for Home School Supplies Office or Organization Needs 1 White Binder (79199)
Avery
$6.714.6★4,500 reviews
Avery Standard View 3 Ring Binder 2 Round Rings 375-Sheet Capacity 2.8 Inch Wide Spine 1 White Binder Ideal for Lightweight Organization and Occasional Referencing (05731)
Avery
$7.274.5★10,376 reviews
Amazon Basics 3 Ring Binders 3 Inch D-Ring Organizer for School Home Office Paper Storage White 2 Pack
Amazon Basics
$11.894.7★13,619 reviews
Amazon Basics 3 Ring Binders 2 Inch D-Ring Organizer for School Home Office White 4 Pack
Amazon Basics
$17.334.7★13,619 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Decent quality and performing as expected”
“Good Value”
“Sturdy construction”
“Exactly what i needed”
“Reliable and Durable”
“organized on a shelf”
“Good size”
“Ease of use”
“The paper fits perfectly inside the plastic inserts”
“Good for Office”
What buyers complain about
“Not typical Avery quality”
“flimsy”
“Cheap plastic, degrades quickly”
“I have no idea why these are priced at nearly $14”
“This won't last”
“2 turned out to be much larger than I realized”
“much thicker than I expected”
“attached at the bottom no idea attachment”
“It smelled like soap too”
“Hard to open”
Top return reasons
- Size-Overall67%
- Value For Money7%
- Quality-Overall6%
- Advertised Vs Actual Product5%
- Strength2%
- Defective Material/Parts2%
- Material Quality2%
- Functionality-Overall1%
- Product Condition1%
- Color1%