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monthly planner 2026-2028

Worth a look64/100

monthly planner 2026-2028 shows demand growing >1,000%, but a small market ($217K/yr) keeps it on the watch list.

Market/yr

$217K

Growth (1y)

>1,000%

Products

114

Brands

39

was 35 a year ago

Sellers

72

Price range

$5.25–$21.69

Returns

1.6%

Rating

4.7★

64/100

Worth a look

Scores 64/100 — above our 62-point bar, but a launch gate (market size, growth, or returns) failed.

Market sizeGrowthCompetitionQuality gapReturns
Market size
11
×0.30
Growth
100
×0.30
Competition
97
×0.20
Quality gap
21
×0.10
Returns
87
×0.10

Demand

Weekly Amazon search volume, last 40 weeks — >1,000% year over year.
41K20KSpike '25Black Friday '25Holiday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Competition

11%Youthamazing
  • Youthamazing11%
  • Coboll10%
  • Artfan8%
  • GoiUnlt7%
  • Urneeds6%
  • Blue Sky6%
  • Other (33 brands)53%

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen. 39 brands and 72 sellers compete here.

Brands

39 rising

was 35 a year ago

Sellers

72

Top 5 brand share

41%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 114 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Document Organizing/Classification24%

“Well organized”

Quality-Overall10%

“Excellent Quality”

Advertised Vs Actual Product9%

“As described”

Size-Overall9%

“Love the size”

Value For Money7%

“Great deal”

Ease Of Use6%

“Easy to read”

Writing Experience6%

“Easy to write on”

Design-Overall5%

“Cool design”

Durability3%

“durable so it will definitely last”

Paper Quality3%

“Cute, thick paper, simple”

What buyers complain about

Size-Overall18%

“just larger”

Thickness8%

“Not as thick”

Paper Quality7%

“the paper is thin and low quality”

Advertised Vs Actual Product6%

“it is deceiving”

Durability4%

“Arrived bent twice”

Quality-Overall4%

“Bad Quality”

Value For Money3%

“Little bit cheaper than I thought it was going to be”

Document Organizing/Classification3%

“If you need a daily planner/calendar to keep yourself organized this is not the one for you”

Print Quality2%

“didnt finish before the planner went to print”

Ease Of Use2%

“Awkward to use”

Top return reasons

  • Size-Overall52%
  • Advertised Vs Actual Product15%
  • Value For Money4%
  • Functionality-Overall4%
  • Quality-Overall3%
  • Paper Quality3%
  • Design-Overall3%
  • Color2%
  • Strength1%
  • Thin1%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.66 median price · 2.2% median returns across 14,544 tracked niches.