Skip to content

black guitar

Skip it50/100

a small market ($83K/yr) — black guitar doesn't clear our bar today.

Market/yr

$83K

Growth (1y)

+233.8%

Products

42

Brands

23

was 21 a year ago

Sellers

67

Price range

$23.72–$350.06

Returns

2.8%

Rating

4.5★

50/100

Skip it

Scored 50/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
4
×0.30
Growth
80
×0.30
Competition
63
×0.20
Quality gap
44
×0.10
Returns
78
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +233.8% year over year.
2K979Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 2.4×

Competition

22%Ashthorpe
  • Ashthorpe22%
  • Fender21%
  • Moukey10%
  • Best Choice Products10%
  • NataSha5%
  • PTESAN4%
  • Other (17 brands)27%

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them. 23 brands and 67 sellers compete here.

Brands

23 rising

was 21 a year ago

Sellers

67

Top 5 brand share

68%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 42 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money19%

“Great for the price”

Quality-Overall17%

“Excellent quality, awesome color flat black”

Audio Quality17%

“Good sound”

Tune Retention14%

“The tuning system works well”

Advertised Vs Actual Product3%

“It is as advertised and highly recommend”

Ease Of Use3%

“very easy to read”

Design-Overall2%

“Perfect for decor”

Strap/String Quality2%

“the string action is just right”

Size-Overall2%

“Comfortable size”

Material Quality2%

“The laminated materials used in this guitar make it ideal for packing in”

What buyers complain about

Tune Retention18%

“Could not even tune it”

Strap/String Quality15%

“The string pegs were barely staying in”

Quality-Overall11%

“Bad quality”

Durability7%

“Started falling apart within first use”

Audio Quality6%

“Didn't sound that good to me”

Defective Material/Parts4%

“Defective”

Ease Of Use3%

“Low action for ease of playability”

Amplification2%

“off the amp”

Bass2%

“The strings suck”

Wood Quality2%

“Basically I spent 80 bucks for some pieces of wood that I will modify myself”

Top return reasons

  • Size-Overall32%
  • Strap/String Quality11%
  • Tune Retention11%
  • Audio Quality9%
  • Quality-Overall8%
  • Defective Material/Parts6%
  • Advertised Vs Actual Product5%
  • Functionality-Overall3%
  • Value For Money3%
  • Product Condition2%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.3% median returns across 14,634 tracked niches.