sempertex balloons
Worth a lookShows a fragmented shelf (top 5 take 28% of clicks), but weak search conversion (1.5%) keeps it on the watch list.
Competition
Great28%top-5 click share — an open shelf
Growth
Great+62.2%90-day search growth — must beat 0% to launch
Price range
Good$5.40–$32.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.2%return rate — above 6% kills the launch gate
Avg price
Okay$11.73avg listing price — sweet spot $15–$100
Review moat
Okay1,750.4avg incumbent reviews — the moat a new listing must climb
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Okay$152K$152K/yr · 892K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
17 falling
Sellers
51
Top-5 brand share
78%
Open market
16%
- SEMPERTEX35%
- Tuftex19%
- PartyWoo10%
- Tuf Tex7%
- Qualatex7%
- KUULBELA6%
- Open — no brand owns it (11 brands, 16%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 78 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tuf-Tex 15078 Black Latex Party Balloons 5 Black Pack of 50
Tuftex$8.404.6★109 rev
100Pcs clear 260 Balloons Clear Long Skinny Latex Balloon for Animal Ballons Premium Quality Balloons for Beginners Baloons Making Kids Carnivals Party Decoartion
KUULBELA$6.374.7★9,484 rev
Sempertex Round Pastel Matte Blue Balloons 11 Inch 25Pcs Elegant Latex Balloons for Birthday Decorations Wedding Graduation Baby Shower Anniversary Bridal Shower Party Celebrations
SEMPERTEX$8.334.7★28 rev
TUFTEX 10006 Pink Latex Party Balloons 11 Pink Pack of 100
Tuftex$20.654.8★68 rev
Qualatex 11 Diamond Clear Latex Balloons (100ct) by Pioneer Balloon Company
Qualatex$10.534.6★1,801 rev
Newest
by launch date
Nliyeisu Long Rubber Bands for Balloon Arch (260pcs) Size #117A Stretchy Elastic Ligas for DIY Wedding Birthday & Shower Decorations - Large Elastic Bands for Office Supplies Trash Cans File Folders
Nliyeisu$7.04150 rev
Tuf Tex 11 Black Latex Balloons BIG BAG Bulk Pack 200 Balloons per bag.
Tuf Tex$32.483 rev
Sempertex Round Pastel Dusk Lavender Balloons 11 Inch 25Pcs Elegant Latex Balloons for Birthday Decorations Wedding Graduation Baby Shower Anniversary Bridal Shower Party Celebrations
SEMPERTEX$9.0528 rev
Sempertex Fashion Bubble Gum Pink Balloons - 11 Inch 25 Pcs - Elegant Latex Balloons for Birthday Decorations Wedding Graduation Baby Shower Anniversary Bridal Shower Party Celebrations
SEMPERTEX$10.1481 rev
Sempertex Fashion Red Balloons - 11 Inch 25 Pcs - Elegant Latex Balloons for Birthday Decorations Wedding Graduation Baby Shower Anniversary Bridal Shower Party Celebrations
SEMPERTEX$8.2681 rev
Trending
90-day click momentum
PartyWoo Burgundy Balloons 140 pcs Different Sizes of 18 12 10 5 Inch Dark Chestnut Red Maroon Balloon Arch Kit Garland for Birthday Graduation Anniversary Cherry Casino Party Decorations Red-Y62
PartyWoo$9.454.5★
PartyWoo Red Balloons 140 pcs Different Sizes of 18 12 10 5 Inch Red Balloon Arch Kit Garland for Birthday Graduation Bachelorette Citizenship Anniversary Cherry Casino Theme Party Decorations Red-Y57
PartyWoo$9.574.5★
Nliyeisu Long Rubber Bands for Balloon Arch (260pcs) Size #117A Stretchy Elastic Ligas for DIY Wedding Birthday & Shower Decorations - Large Elastic Bands for Office Supplies Trash Cans File Folders
Nliyeisu$7.044.6★
Sempertex Reflex Gold Balloons 5 Inch 50 Pcs - Elegant Latex Balloons for Birthday Decorations Wedding Graduation Baby Shower Anniversary Bridal Shower Party Celebrations
SEMPERTEX$9.664.6★
Sempertex Round Reflex Pink Balloons 11 Inch 25Pcs Elegant Latex Balloons for Birthday Decorations Wedding Graduation Baby Shower Anniversary Bridal Shower Party Celebrations
SEMPERTEX$14.814.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +62.2% search growth over the last 90 days.Peak months: May, Jun · busiest ÷ quietest = 2.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Bands are good quality”
“Colors are nice and vibrant”
“Durable & great quality”
“Great Value”
“Very easy to use”
“STRONG, STURDY AND EASY TO USE”
“Bright and Shiny”
“As expected”
“The elasticity is quite strong”
“Good variety of sizes”
What buyers complain about
“Balloon quality is poor”
“deflated within 3hours”
“Too small”
“NOT BLUE”
“Do not last”
“Thick and does not pop easy”
“Very expensive product for what we got”
“Do not buy this stuff makes a big mess”
“They do not maintain a grip like I wanted”
“No assembly materials, balloons only”