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scalloped shower curtain

Skip it47/100

a small market ($42K/yr) — scalloped shower curtain doesn't clear our bar today.

Market/yr

$42K

Growth (1y)

+572.7%

Products

19

Brands

14

was 12 a year ago

Sellers

19

Price range

$13.97–$37.73

Returns

5.8%

Rating

4.5★

47/100

Skip it

Scored 47/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
2
×0.30
Growth
100
×0.30
Competition
37
×0.20
Quality gap
36
×0.10
Returns
52
×0.10

Demand

Weekly Amazon search volume, last 40 weeks — +572.7% year over year.
11K5KSpike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Competition

52%MIULEE
  • MIULEE52%
  • Lush Decor8%
  • Aesthaboho6%
  • LilyCat6%
  • YINFUNG5%
  • youngseahome4%
  • Other (8 brands)20%

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them. 14 brands and 19 sellers compete here.

Brands

14 rising

was 12 a year ago

Sellers

19

Top 5 brand share

76%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 19 tracked products in this niche.

MIULEE Beige Scalloped Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains with Black Border for Bathroom Bathtub W72*L72 Cream

MIULEE Beige Scalloped Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains with Black Border for Bathroom Bathtub W72*L72 Cream

MIULEE

$18.734.7★1,275 reviews

MIULEE Linen Scalloped Cream Shower Curtain with 12 Metal Hooks Boho Farmhouse Cute Heavy Duty Washable Waterproof Thick Cloth Shower Curtains with Black Border for Bathroom Hotel W72*L72 Natural

MIULEE Linen Scalloped Cream Shower Curtain with 12 Metal Hooks Boho Farmhouse Cute Heavy Duty Washable Waterproof Thick Cloth Shower Curtains with Black Border for Bathroom Hotel W72*L72 Natural

MIULEE

$16.464.6★140 reviews

Lush Decor Coastal Chic Scallop Edge Linen-Textured Shower Curtain Single 72 W x 72 L Blue & White - Scalloped Shower Curtains - Coastal Bathroom Curtain

Lush Decor Coastal Chic Scallop Edge Linen-Textured Shower Curtain Single 72 W x 72 L Blue & White - Scalloped Shower Curtains - Coastal Bathroom Curtain

Lush Decor

$37.734.6★32 reviews

youngseahome White Fabric with Water Blue Scalloped Border Shower Curtain Boho Chic Cloth Shower Curtain for Bathroom Showers 72 x 72 Inches

youngseahome White Fabric with Water Blue Scalloped Border Shower Curtain Boho Chic Cloth Shower Curtain for Bathroom Showers 72 x 72 Inches

youngseahome

$18.834.4★188 reviews

LilyCat Scalloped Shower Curtain with 12 Clear Hooks Linen Textured Waterproof Heavy Duty Thick Fabric with Black Border Neutral Boho Farmhouse Bathtub Shower Curtain 72 x 72 Cream

LilyCat Scalloped Shower Curtain with 12 Clear Hooks Linen Textured Waterproof Heavy Duty Thick Fabric with Black Border Neutral Boho Farmhouse Bathtub Shower Curtain 72 x 72 Cream

LilyCat

$16.844.5★24 reviews

Aesthaboho Beige Scalloped Extra Long Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains for Bathroom Hotel Bathtub W72xL84

Aesthaboho Beige Scalloped Extra Long Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains for Bathroom Hotel Bathtub W72xL84

Aesthaboho

$26.764.5★71 reviews

BTTN Beige Scalloped Shower Curtain Boho Linen Textured Heavy Duty Shower Curtain Set with 12 Plastic Hooks Elegant Decorative Waterproof Fabric Shower Curtains for Bathroom - 72x72 - Cream

BTTN Beige Scalloped Shower Curtain Boho Linen Textured Heavy Duty Shower Curtain Set with 12 Plastic Hooks Elegant Decorative Waterproof Fabric Shower Curtains for Bathroom - 72x72 - Cream

BTTN

$14.534.6★162 reviews

Boomkin Block Print Shower Curtain Blue and White Shower Curtain Set Linen Textured with 12 Hooks Vintage Floral Grandmillennial Bathroom Decor for Vintage Farmhouse Frenchy Bathroom (72W x 72L)

Boomkin Block Print Shower Curtain Blue and White Shower Curtain Set Linen Textured with 12 Hooks Vintage Floral Grandmillennial Bathroom Decor for Vintage Farmhouse Frenchy Bathroom (72W x 72L)

Boomkin

$29.894.8★11 reviews

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Looks great in my bathroom great quality”

Design-Overall12%

“The design is very beautiful”

Color8%

“the color is amazingly beautiful”

Material Quality7%

“not heavy material”

Upholstery/Fabric Quality7%

“Love the fabric”

Value For Money6%

“Price was perfect”

Advertised Vs Actual Product5%

“Looks like picture”

Shape/Style5%

“Great style,”

Assembly/Installation3%

“Super easy to install”

Size-Overall3%

“Exact Fit”

What buyers complain about

Quality-Overall13%

“Poor quality”

Thickness9%

“Its thick”

Material Quality8%

“Plastic”

Stain Resistance6%

“They always felt a little cheap or stained super easily or had ugly patterns”

Smell6%

“Has a fishy smell upon arrival”

Value For Money5%

“Looks expensive”

Size-Overall4%

“the incorrect size [after paying more for the longer length] is the reason I will return it”

Upholstery/Fabric Quality4%

“Poor fabric”

Color3%

“Stains a nasty color when it gets wet”

Advertised Vs Actual Product3%

“Deceiving”

Top return reasons

  • Color31%
  • Size-Overall27%
  • Material Quality13%
  • Advertised Vs Actual Product6%
  • Quality-Overall5%
  • Value For Money3%
  • Display Colors2%
  • Shape/Style2%
  • Stain Resistance1%
  • Thin1%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.79 median price · 2.2% median returns across 14,944 tracked niches.