mermaid shower curtains
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Brand share
Incredible30%top-5 brand share — no brand owns this niche
Competition
Great26%top-5 click share — an open shelf
Review moat
Great298.67avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.82avg listing price — sweet spot $15–$100
Price range
Good$9.69–$29.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 6% kills the launch gate
Growth
Bad-2.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$31K$31K/yr · 140K searches
Competition
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
53 falling
Sellers
65
Top-5 brand share
30%
Open market
66%
- DSMEUE9%
- ZCHOMI8%
- KOKGYM5%
- Generic4%
- ZQANZQ4%
- Sunhe4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 69 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ZCHOMI Mermaid Shower Curtain Octopus Coral Fish Teal and Blue Sea Ocean Bathroom Curtains Waterproof Polyester Fabric Bath Curtain 72 x 72 Inch with 12 Hooks
ZCHOMI$19.804.7★202 rev
DSMEUE Mermaid Shower Curtain Vintage Ocean Mermaid Floral Old Abstract Beige Blue Fabric Curtain with Hooks for Bathroom Decor 70x70 Inch
DSMEUE$17.064.7★27 rev
KOKGYM 4Pcs Pink Mermaid Scales Shower Curtain Set with Rugs Sparkly Iridescent Patterns Underwater Ocean Bathroom Decor Machine-Washable Fabric with 12 Pcs Hooks71 x 71in
KOKGYM$21.854.6★102 rev
ZQANZQ Fantasy Mermaid Shower Curtain Tropical Fish Mysterious Sea Animals Blue Ocean Coral Nautical Fairytale Underwater World Coastal Bathroom Decor Set with Hooks
ZQANZQ$13.254.9★20 rev
Stained Glass Mermaid Shower Curtain Vintage Blue Ocean Underwater World Cute Mermaid Jellyfish Coral Nautical Fabric Bathroom Decor Curtain with Hooks 70X70(WXH) Inches
Sunhe$15.434.8★10 rev
Newest
by launch date
Fantasy Mermaid Shower Curtain Underwater Ocean Dolphin Colorful Coral Fish Bathroom Decor Sea Marine Life Kids Girls Waterproof Fabric Bath Set with Hooks 72x72 Inch
Generic$11.860 rev
Glawry Ocean Mermaid Shower Curtain Cute Kids Sea Beach Underwater Cartoon Animals Sealife Bubble Jellyfish Bathroom Purple Blue 60Wx72L Inches Bath Accessories Art Home Decor Fabric 12 Pack Hook
Glawry$15.0758 rev
DSMEUE Mermaid Shower Curtain for Bathroom Decor Vintage Ocean Themed Floral Girly Funny Blue Fabric Curtain with Hooks 70x70 Inch
DSMEUE$14.321 rev
Ocean Mermaid Shower Curtain Whale Floral Coral Fantasy Underwater 70 Wx70 H Fabric Bathroom Decor Curtain with Hooks
Generic$11.821 rev
Fantasy Mermaid Shower Curtain Vintage Oil Painting Art 72 x 72 Inch
TENVSIN$12.462 rev
Trending
90-day click momentum
Imirell Undersea Mermaid Shower Curtain 72Wx72H Inches Beautiful Blue Ocean Sea Tropical Fish Coral Reef Sunshine Fantasy Marine Girls Kids Fabric Waterproof Polyester with 12 Pack Hooks Plastic
Imirell$16.954.5★
DSMEUE Mermaid Shower Curtain for Bathroom Decor Vintage Ocean Themed Floral Girly Funny Blue Fabric Curtain with Hooks 70x70 Inch
DSMEUE$14.325.0★
Fantasy Mermaid Shower Curtain Vintage Oil Painting Art 72 x 72 Inch
TENVSIN$12.464.5★
Fantasy Mermaid Shower Curtain Underwater Ocean Dolphin Colorful Coral Fish Bathroom Decor Sea Marine Life Kids Girls Waterproof Fabric Bath Set with Hooks 72x72 Inch
Generic$11.860.0★
Ocean Mermaid Shower Curtain Whale Floral Coral Fantasy Underwater 70 Wx70 H Fabric Bathroom Decor Curtain with Hooks
Generic$11.825.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 1.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful color”
“Good quality”
“exactly as shown in the pictures”
“Nice fabric”
“Worth the price”
“Very nice and beautiful design”
“Thick durable material”
“Perfect size and all”
“Its durable, lightweight, and beautiful”
“Great print adorable shower curtain”
What buyers complain about
“This one is thicker”
“Larger than I thought”
“The yellow high light doesn't look good/ nice in living color”
“Doesnt Glitter or shine”
“the rest of everything in this set is cheap”
“Does not work well keep falling off”
“Mermaids face came out printed weird”
“It also does not look like the product photos at all”
“It does not stay in place”
“I doesn't repel the water very well though”