halloween balloons
Worth a lookShows no brand lock-in (top 5 brands take 29% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Competition
Great26%top-5 click share — an open shelf
Growth
Great+92.7%90-day search growth — must beat 0% to launch
Review moat
Good524.35avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.6%return rate — above 6% kills the launch gate
Price range
Okay$4.52–$22.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$195K$195K/yr · 1.1M searches
Avg price
Okay$10.45avg listing price — sweet spot $15–$100
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
61 falling
Sellers
79
Top-5 brand share
29%
Open market
68%
- DNBOD7%
- Tedercle7%
- XIANMU5%
- Heukikt5%
- Aiwolf4%
- XJYXQF4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 86 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Halloween Balloon Arch Kit 137Pcs Orange Black Green Purple Balloon Garland with 3D Bat Stickers Pumpkin Witch Hat Spider Ghost Eyeball Foil Balloons for Halloween Spooky Birthday Party Decorations
DNBOD$14.604.8★27 rev
60 Pcs 12 Inch Halloween Balloons Orange Black Green Purple Confetti Balloons for Halloween Birthday Trick or Treat Party Decoration
XIANMU$8.224.7★82 rev
Halloween Little BOO Balloon Garland Arch Kit 151 Pcs Black Burnt Orange Retro White Latex Balloons with Ghost and Boo Foil Balloon for Spooky One Costume Halloween Party Decorations
Heukikt$15.454.6★183 rev
6 Pieces Large Halloween Foil Balloons Decorations Set Includes Bat Witch Pumpkin Black Cat Skeleton Ghost and Spider Designs Mylar Balloons for Spooky Trick-or-Treating Party Supplies
Tedercle$7.774.3★45 rev
Halloween Balloons Black Orange Balloons Set 50Pcs 12inch Black White Orange Confetti Latex Balloon Halloween Balloon for Celebration Party Bar Anniversary Graduation Decoration
Aiwolf$7.664.7★4,234 rev
Newest
by launch date
Ghost Balloons and Pumpkin Balloons Set Halloween Foil Balloons For Halloween Party Supplies Ghost Decorations Halloween Photo Props Hanging Indoor Outdoor Decor
Wclliuchi$5.920 rev
Halloween Balloon Garland Arch Kit 192Pcs Halloween Balloons in Purple Black & Orange with Ghost Witch Hat BOO Letters Spider Webs & Pumpkin Halloween Party Decorations
BBeiPulAs$9.912 rev
HOWAF 36pcs Summer Halloween Balloons Spooky Summer Latex Balloons Summer Halloween Decorations Balloon Hawaii Halloween Balloon Hawaii Themed Hallows Eve Ghost Party Supplies
HOWAF$12.792 rev
Halloween Balloon Arch Kit 137Pcs Orange Black Green Purple Balloon Garland with 3D Bat Stickers Pumpkin Witch Hat Spider Ghost Eyeball Foil Balloons for Halloween Spooky Birthday Party Decorations
DNBOD$14.6027 rev
Bloody Scary Halloween Balloon Arch Kit 159Pcs Red Black White Bloody Handprints Balloon Garland with Eyeball Foil Balloons 3D Bat Stickers for Horror Movies Night Killer Birthday Party Decorations
DNBOD$14.8427 rev
Trending
90-day click momentumHOWAF 36pcs Summer Halloween Balloons Spooky Summer Latex Balloons Summer Halloween Decorations Balloon Hawaii Halloween Balloon Hawaii Themed Hallows Eve Ghost Party Supplies
HOWAF$12.795.0★
Ghost Balloons and Pumpkin Balloons Set Halloween Foil Balloons For Halloween Party Supplies Ghost Decorations Halloween Photo Props Hanging Indoor Outdoor Decor
Wclliuchi$5.920.0★
Halloween Balloon Garland Arch Kit 192Pcs Halloween Balloons in Purple Black & Orange with Ghost Witch Hat BOO Letters Spider Webs & Pumpkin Halloween Party Decorations
BBeiPulAs$9.915.0★
Halloween Balloons 60pcs Purple Black Balloons Purple Yellow Black Tie Dye Balloon With Bat Confetti Balloon For Retro Halloween Masquerade Spooky Haunted House Vampire themed Birthday Party Decor
Saxuxu$7.534.6★
SHILUNIDP Skeleton Man Balloon Halloween Balloons Skeleton Man Foil Balloons for Skull Themed Party Birthday Party Supplies Decorations Halloween Party Decorations Ballons Party Sets-3PCS
SHILUNIDP$9.464.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +92.7% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 290.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Quality balloons”
“The colors were really pretty”
“Good variety of sizes”
“Worth the price”
“Durable & great quality”
“Easy set up”
“Really fun balloons”
“The cool thing with mylars is that even after the helium has gone, you can still just pump them with more regular air, and they will last and last”
“Easy to use”
“thickness was great”
What buyers complain about
“only two balloons deflated ahead of time”
“Black balloons are terrible quality”
“I ordered black balloons - 2 packs, neither, came in as Black, both have a have a bad color bleed, spotty look and are more of a grayish rather than black-- both packages”
“The big pumpkin foil balloon is huge”
“did not stay in there air as advertised”
“no strip to attach them to or dots”
“Poor quality air leaks out”
“No assembly materials, balloons only”
“didnt last long”
“I assume it was defective from the factory”