bathroom rugs
Launch it78/100bathroom rugs clears our launch bar: a $15.6M/yr market growing +223.5% with returns at 2.5%.
Market/yr
$15.6M
Growth (1y)
+223.5%
Products
46
Brands
28
was 23 a year ago
Sellers
37
Price range
$7.95–$35.13
Returns
2.5%
Rating
4.4★
Launch it
Scored 78/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +223.5% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.No pronounced peak months · busiest ÷ quietest = 1.3×
Competition
- OLANLY32%
- GORILLA GRIP11%
- H.VERSAILTEX6%
- Yimobra6%
- AMOAMI4%
- Bosap4%
- Other (22 brands)36%
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them. 28 brands and 37 sellers compete here.
Brands
28 rising
was 23 a year ago
Sellers
37
Top 5 brand share
60%
Product shelf
All 46 tracked products in this niche.
OLANLY Bathroom Rugs 30x20 Extra Soft Absorbent Chenille Bath Rugs Rubber Backing Quick Dry Machine Washable Bath Mats for Bathroom Floor Tub and Shower Home Decor Accessories Grey
OLANLY
$9.444.4★47,962 reviews
GORILLA GRIP Bath Rug Mat Thick Soft Absorbent Chenille Quick Dry Microfiber Mats Rubber Backing Machine Washable Shower Floor Rugs Bathroom Bathmat Home Decor Accessories 24x17 Grey
GORILLA GRIP
$10.234.3★83,562 reviews
OLANLY Bathroom Rugs Mat 30x20 Extra Soft Absorbent Microfiber Bath Rugs Rubber Backing Quick Dry Machine Washable Bath Mats for Bathroom Floor Tub and Shower Home Decor Accessories Grey
OLANLY
$9.354.4★71,635 reviews
H.VERSAILTEX Sage Bathroom Rugs Bath Mat Set of 2 Extra Thick Chenille Striped Pattern Shaggy Bath Rugs for Bath Room Non Skid Bath Mats for Bathroom Floor (32 x 20 Plus 24 x 17 - Inches)
H.VERSAILTEX
$23.904.3★75,776 reviews
AMOAMI Upgraded Waffle Bath Mat Super Absorbent Non Slip Bath Mats for Bathroom Floor Machine Washable Bathroom Rugs with Tassels Rubber Backed Bathroom Mats Ultra Soft 17 x 24 Brown
AMOAMI
$8.064.0★5,200 reviews
Bath Mat Ultra Thin Bathroom Rugs Rubber Bath Mats for Bathroom No Slip Bath Rugs Quick Dry Machine Washable Low Pile Absorbent Shower Outside Sink Home Decor Accessories.Grey 15x23(17x27Inch)
Bosap
$9.694.4★5,323 reviews
TYUU Waffle Bath Mat Boho Bathroom Rugs Non Slip Washable Super Absorbent Quick Dry Farmhouse Bathroom Decor 30x20 Khaki
TYUU
$15.424.4★2,060 reviews
OLANLY Black Bathroom Rug 30x20 Extra Soft Absorbent Chenille Bath Rugs Rubber Backing Quick Dry Machine Washable Bath Mats for Bathroom Floor Tub and Shower Home Decor Accessories
OLANLY
$12.734.4★47,962 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Soft and Fluffy”
“High Quality Mat”
“Very affordable”
“Absorbs water”
“As Described”
“Wearers are comfortable”
“Excellent grip”
“Fit great”
“Beautiful colors”
“Thick enough”
What buyers complain about
“Too short”
“not as thick as it looks”
“it doesn't grip”
“Looks can be deceiving”
“Cheap Quality”
“Did not stick”
“i can't beleive i got suckered again by cheap prices”
“Strong Odor”
“Doesn't Last”
“The color was awful”
Top return reasons
- Size-Overall39%
- Color13%
- Advertised Vs Actual Product8%
- Quality-Overall5%
- Material Quality4%
- Thickness4%
- Adhesion/Stickiness3%
- Suction3%
- Grip3%
- Thin3%