balloon weights
Worth a lookShows a fragmented shelf (top 5 take 28% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list.
Competition
Great28%top-5 click share — an open shelf
Review moat
Great359.29avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.87avg listing price — sweet spot $15–$100
Market size
Good$595K$595K/yr · 768K searches
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Price range
Okay$1.11–$25.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+12.9%90-day search growth — must beat 0% to launch
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Returns
Okay5.8%return rate — above 6% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
16 falling
Sellers
28
Top-5 brand share
82%
Open market
15%
- Moretreat47%
- Beistle14%
- SPFYunion10%
- KVCSYAW7%
- mxxkms3%
- Srenta3%
- Open — no brand owns it (10 brands, 15%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 62 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Moretreat balloon weights are perfect for parties birthdays weddings. Each pack includes 6PCS durable weights that easily decorate balloons and elevate any celebration.(White100g)
Moretreat$9.744.5★114 rev
Moretreat balloon weights are perfect for parties birthdays weddings. Each pack includes 6PCS durable weights that easily decorate balloons and elevate any celebration.(Silver100g)
Moretreat$9.724.5★114 rev
Moretreat Aluminum Foil Balloon Weights for Parties (6 pcs) - 0.31lb (140g) Each - Premium Balloon Anchors for Birthday Wedding Dinner Indoor & Outdoor Decorations(White 6pcs)
Moretreat$12.634.7★94 rev
24 PCS Balloon Weights Metallic Anchor Balloon Holder Heavy Weights with 1 Roll White Crimped Ribbon for Balloons Table Party Favor Birthday Decor(White)
KVCSYAW$25.574.5★279 rev
Moretreat balloon weights are perfect for parties birthdays weddings. Each pack includes 6PCS durable weights that easily decorate balloons and elevate any celebration.(Lridescent 100g)
Moretreat$9.764.5★114 rev
Newest
by launch date
White Balloon Weights Pack of 12 with 5 Rolls White Crimped Ribbon Well Made Durable Balloon Anchors for Parties Birthdays Weddings and Professional Event Decorations
mxxkms$16.3212 rev
Moretreat Balloon Weights - 9 Pack with Curling Ribbon Lridescent 100g Metallic Balloon Anchor Set for Helium Balloons Heavy Duty Balloon Holders for Party Decorations Birthday Wedding Events
Moretreat$13.9225 rev
9 PCS Metallic Wrapped Balloons Weights White Helium Balloon Weight Balloon Anchors for Graduation Birthday Wedding Indoor Outdoor Celebrations
SPFYunion$12.8010 rev
9 PCS Metallic Wrapped Balloons Weights Pink Helium Balloon Weight Balloon Anchors for Graduation Birthday Wedding Indoor Outdoor Celebrations
SPFYunion$12.7610 rev
9 PCS Metallic Wrapped Balloons Weights Red Helium Balloon Weight Balloon Anchors for Graduation Birthday Wedding Indoor Outdoor Celebrations
SPFYunion$12.7910 rev
Trending
90-day click momentum9 PCS Metallic Wrapped Balloons Weights Pink Helium Balloon Weight Balloon Anchors for Graduation Birthday Wedding Indoor Outdoor Celebrations
SPFYunion$12.764.5★
White Balloon Weights Pack of 12 with 5 Rolls White Crimped Ribbon Well Made Durable Balloon Anchors for Parties Birthdays Weddings and Professional Event Decorations
mxxkms$16.324.7★
Moretreat balloon weights are perfect for parties birthdays weddings. Each pack includes 12PCS durable weights that easily decorate balloons and elevate any celebration.(White100g)
Moretreat$14.574.5★
9 PCS Metallic Wrapped Balloons Weights White Helium Balloon Weight Balloon Anchors for Graduation Birthday Wedding Indoor Outdoor Celebrations
SPFYunion$12.804.5★
Moretreat Balloon Weights - 9 Pack with Curling Ribbon Lridescent 100g Metallic Balloon Anchor Set for Helium Balloons Heavy Duty Balloon Holders for Party Decorations Birthday Wedding Events
Moretreat$13.924.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +12.9% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 2.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good value for the money”
“Exactly as pictured”
“They are well made”
“come in a variety of colors”
“heavy enough. 5.5 oz each”
“These balloon weights are sturdy”
“Easy to set up”
“don't break easily”
“Nice design, exactly as described”
“Easy to use”
What buyers complain about
“They are quite large when all balloons are attached”
“Flimsy”
“No directions”
“heavier than I expected”
“It continuously fell apart”
“Poor Quality”
“Looks are deceiving”
“Terrible product to put together- makes no sense”
“Not suitable for outside”
“Difficult for it to stand and balance”