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55

wild yam root

Worth a look

Shows low returns (0.4%), but soft demand (-1.1% this quarter) keeps it on the watch list.

Market size 30Growth 24Conversion 70Competition 45Returns 98Price range 85Avg price 90Brand share 69Review moat 64Quality gap 47

Returns

Incredible0.4%

return rate — above 6% kills the launch gate

Avg price

Great$20.86

avg listing price — sweet spot $15–$100

Price range

Great$7.78–$67.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Review moat

Good933.45

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$136K

$136K/yr · 102K searches

Growth

Bad-1.1%

90-day search growth — must beat 0% to launch

Competition

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

36

Top-5 brand share

64%

Open market

29%

  • Nature's Way21%
  • Carlyle17%
  • Nutricost10%
  • Herb To Body8%
  • Clean Nutraceuticals8%
  • Secrets of the Tribe8%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$7K10%$14K15%$20K20%$27K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 78 weeks — -1.1% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug · busiest ÷ quietest = 1.7×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Seriously hands down amazing”

Menstrual Issues9%

“Great for perimenopause”

Sleep Quality8%

“Makes for a great night of sleep”

Hormonal Balance7%

“I was very optimistic that this cream would help regulate my hormones”

Smell5%

“has a mild scent that is not overpowering”

Efficiency4%

“Works Great”

Value For Money4%

“Well worth the money”

Advertised Vs Actual Product4%

“As advertised”

Natural Ingredients4%

“it's all natural”

Fertility/Conception3%

“I'm on nexplanon and it made me get my period, as well”

What buyers complain about

Functionality-Overall14%

“Didnt work”

Side Effects12%

“Prostaglandins were increased with this you will get headaches and acne”

Smell10%

“Smells awful”

Allergies7%

“Broke out in a rash all over my body after a couple days”

Pain Relief-Overall4%

“Hurts so bad”

Durability4%

“it really only lasted for maybe a day or so”

Oily/Greasy4%

“Very greasy”

Value For Money3%

“Not Worth the Price”

Sleep Quality3%

“Waking up drenched like a bucket of water was dumped on me”

Dosage2%

“too high dose in pills”

Top return reasons

Functionality-Overall22%
Leak-Proof16%
Smell14%
Advertised Vs Actual Product13%
Ingredients-Overall7%
Oily/Greasy4%
Defective Material/Parts3%
Texture/Consistency-Overall2%
Side Effects2%
Product Condition2%