Skip to content
53

voltaren gel extra strength

Worth a look

Shows a $12.3M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 100Growth 39Conversion 100Competition 4Returns 100Price range 79Avg price 83Brand share 0Review moat 17Quality gap 30

Market size

Incredible$12.3M

$12.3M/yr · 3.4M searches

Conversion

Incredible20.1%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Great$18.13

avg listing price — sweet spot $15–$100

Price range

Great$11.10–$31.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+11.1%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad19,574

avg incumbent reviews — the moat a new listing must climb

Competition

Bad95%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 flat

Sellers

53

Top-5 brand share

100%

Open market

0%

  • Voltaren86%
  • Amazon Basic Care11%
  • HealthCareAisle3%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$1.2M20%$2.5M30%$3.7M40%$4.9M1K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 44 weeks — +11.1% search growth over the last 90 days.
80K60KSep '25Oct '25Dec '25Feb '26Mar '26May '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Joint Pain20%

“Helps joint pain”

Efficiency16%

“Works perfectly”

Value For Money14%

“Affordable Price”

Quality-Overall14%

“Excellent Product”

Advertised Vs Actual Product7%

“Exactly as advertised”

Smell3%

“Very light scent and no unpleasant”

Ease Of Use3%

“Easy to use”

Muscle Pain Relief2%

“Great for muscle pain”

Ease Of Application2%

“it feels cool when applied”

Inflammation1%

“Anti-inflammatory cream”

What buyers complain about

Pain Relief-Overall19%

“No pain relief for me”

Functionality-Overall16%

“Didn't work for me”

Value For Money7%

“Crazy expensive”

Joint Pain7%

“This didn't really help with the arthritis in my knee”

Smell5%

“Terrible smell”

Size-Overall4%

“the tube is too big”

Side Effects3%

“Too much side effects”

Advertised Vs Actual Product3%

“False advertising”

Dosage2%

“The NSAID is not for me”

Ease Of Use2%

“Can't anything be easy”

Top return reasons

Value For Money50%
Joint Pain50%