vaginal probiotics suppository
Worth a lookShows low returns (0.1%), but soft demand (-23.5% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Avg price
Incredible$26.29avg listing price — sweet spot $15–$100
Price range
Great$7.37–$64.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Market size
Good$339K$339K/yr · 217K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad8,903.18avg incumbent reviews — the moat a new listing must climb
Growth
Bad-23.5%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
26
Top-5 brand share
78%
Open market
12%
- VagiBiom23%
- vH essentials21%
- Vitanica15%
- Biom Probiotics11%
- O Positiv9%
- Love Wellness9%
- Open — no brand owns it (5 brands, 12%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VagiBiom Lactobacillus Suppository: Microbiome Flora balance and Odor Control Regimen; Balance and Nourishes Healthy Flora; Paraben-Free Preservative-Free
VagiBiom$17.084.5★838 rev
vH essentials Prebiotic pH Balanced Vaginal Suppositories Naturally Protect Against Odor 15 Count Box
vH essentials$7.374.4★12,796 rev
Vitanica V-Probiotics 30 Suppository Capsules
Vitanica$24.904.4★211 rev
Biom Vaginal Probiotic Suppository: Natural Vaginal pH and Odor Control Regimen; Balance and Nourishes Vaginal Lactobacillus Flora ; No Parabens Fragrance-Free (15)
Biom Probiotics$36.804.5★1,141 rev
O Positiv URO Vaginal Probiotics for Women pH Balance with Prebiotics & Lactobacillus Vaginal Health Supplement Support Healthy Vaginal Odor & Flora 60 Count (Pack of 1) 1 Month Supply
O Positiv$28.284.6★36,544 rev
Newest
by launch date
NewLife Naturals Vaginal Probiotic Suppositories 2 Billion CFU Feminine pH Balance & Odor Support Bacillus Coagulans + Prebiotic + Lactic Acid Non GMO All Natural - 30 Day + Supply (14 Inserts)
NewLife Naturals$18.9345 rev
Pure Flora Vaginal Probiotic Suppository - 4 Strain Lactobacillus + Lactoferrin + USP Hyaluronic Acid - Promotes Healthy Vaginal Microbiome Odor BV pH Balance & Dryness Relief - Natural - 10pk
PURE WOMAN$35.2967 rev
O Positiv URO Boric Acid Vaginal Suppository with Lactic Acid and Aloe for Fast Relief and Vaginal Odor Control Vegan Free from Parabens Dyes and Fragrances 12 Count (Pack of 1)
O Positiv$21.024,579 rev
LACTOMEDI Intimate Care Gel | 5-Day Package | Vaginal Probiotics Applicator | Yeast Infection and BV Care | pH Balance | Itchiness and Unpleasant Odor | 1Box x 5pcs
LACTOMEDI$19.231,674 rev
Vitanica V-Probiotics 30 Suppository Capsules
Vitanica$24.90211 rev
Trending
90-day click momentum
Biom Probiotic Suppository: Natural Vaginal pH and Odor Control Regimen; Balance and Nourishes Vaginal Microbiome; No Parabens (30)
Biom Probiotics$64.864.6★
Love Wellness The Killer & Flora Power | Vaginal Suppository Duo with Boric Acid Probiotics & Vitamin C | Supports pH Balance Odor Control & Feminine Health | Fragrance-Free Non-GMO & Paraben Free
Love Wellness$29.394.5★
Biom Vaginal Probiotic Suppository: Natural Vaginal pH and Odor Control Regimen; Balance and Nourishes Vaginal Lactobacillus Flora ; No Parabens Fragrance-Free (15)
Biom Probiotics$36.804.5★
VagiBiom Lactobacillus Suppository: Microbiome Flora balance and Odor Control Regimen; Balance and Nourishes Healthy Flora; Paraben-Free Preservative-Free
VagiBiom$17.084.5★
Vitanica V-Probiotics 30 Suppository Capsules
Vitanica$24.954.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“My favorite 🥰🥰 Good quality product that is easy to use”
“Gets the job done”
“smell great”
“Just as advertised”
“Easy to use”
“Worth every penny”
“Best n probiotics ever”
“No problems with digestion or negative side effects”
“didnt cause any side effects”
“It helps with menopause”
What buyers complain about
“No results”
“Didnt help smell”
“the side effects are horrible”
“very irritating”
“A little pricey”
“Bad for people who struggle with acid reflux”
“Caused intense bloating”
“I got the worst upper back pain”
“You have to be very careful taking things like these”
“are tasteless”