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57

vaginal probiotics gummies

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 32Growth 14Conversion 53Competition 64Returns 100Price range 80Avg price 84Brand share 83Review moat 41Quality gap 62

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Great$18.60

avg listing price — sweet spot $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Price range

Great$6.99–$50.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,435.16

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$152K

$152K/yr · 189K searches

Growth

Bad-21.6%

90-day search growth — must beat 0% to launch

Competition

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

32 rising

Sellers

99

Top-5 brand share

52%

Open market

42%

  • Lemme14%
  • O Positiv11%
  • Vital Source Nutrition10%
  • BAKAKOUL9%
  • SOON+8%
  • MXCZBSM6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6K8%$12K12%$18K16%$24K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 37 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 75 weeks — -21.6% search growth over the last 90 days.
90K70KSpike '25Prime Day '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, Jul · busiest ÷ quietest = 10.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall24%

“Strong taste,”

Quality-Overall8%

“the quality seems consistent”

Efficiency5%

“Works Well”

Smell5%

“no terrible smell”

Advertised Vs Actual Product4%

“Performs as described”

Nutritional Content4%

“Best probiotic”

Value For Money4%

“Great deal”

Flavor4%

“Really good flavor and fresh quality”

Ease Of Use3%

“Easy to enjoy”

Regulates Digestion3%

“does not cause digestive issues”

What buyers complain about

Functionality-Overall14%

“Did not work”

Value For Money8%

“Too expensive”

Smell8%

“lack a smell”

Side Effects7%

“Also very nauseous”

Taste-Overall6%

“The taste is gross”

Allergies3%

“allergic:”

Regulates Digestion3%

“Constipation”

Dosage3%

“Not enough doses to know if it made a difference”

Acid Regulator/Stomach Ache Relief3%

“Caused intense bloating”

Moist/Dry2%

“These are very dry”

Top return reasons

Functionality-Overall34%
Advertised Vs Actual Product11%
Ingredients-Overall7%
Side Effects6%
Leak-Proof5%
Value For Money5%
Adhesion/Stickiness3%
Acid Regulator/Stomach Ache Relief3%
Ease Of Chewing/Swallowing2%
Itch Relief2%