tums individual packets
Worth a lookShows low returns (0.1%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Market size
Great$874K$874K/yr · 958K searches
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good$1.95–$28.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$8.84avg listing price — sweet spot $15–$100
Review moat
Bad13,225.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
86
Top-5 brand share
65%
Open market
28%
- Tylenol36%
- Advil8%
- Real Vitamins7%
- MFASCO7%
- TUMS7%
- SurviveX6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tylenol Extra Strength 500 mg Acetaminophen Caplets Pain Reliever & Fever Reducer Acetaminophen for Minor Arthritis Pain Headache Backache & Toothache Travel Size 10 ct
Tylenol$1.954.8★59,054 rev
Advil Pain Reliever and Fever Reducer Pain Relief Medicine with Ibuprofen 200mg for Headache Backache Menstrual Pain and Joint Pain Relief - 10 Coated Tablets
Advil$2.044.9★3,388 rev
Travel Medicine Kit - 78-Piece TSA-Approved Medication Pack for Flights Cruises & International Travel | Individually Wrapped OTC Medication Essentials
Real Vitamins$28.844.6★390 rev
MFASCO - 7 in 1 - Travel Size Medicine Kit - TSA Approved | 28 First Aid Emergency OTC Medicine Packets for Cruise & International Travel | Compact Med Refill for Traveling & Office Assembled in USA
MFASCO$10.644.8★986 rev
SurviveX Travel Medicine Kit - Compact TSA-Approved Medication Pack for Travel Camping Cruises - Includes Over-the-Counter Individual Medicine Packets
SurviveX$28.874.7★207 rev
Newest
by launch dateTravel Medicine Kit - 78-Piece TSA-Approved Medication Pack for Flights Cruises & International Travel | Individually Wrapped OTC Medication Essentials
Real Vitamins$28.84390 rev
EVERLIT CARE Travel Essential Medicine First Aid Kit I Bonus Medical Supplies I TSA Compliant Mini Size Medkit for Traveling Camping Trips Individually Packed 64 Tablets (Refill Pack)
EVERLIT CARE$18.27150 rev
SurviveX Travel Medicine Kit - Compact TSA-Approved Medication Pack for Travel Camping Cruises - Includes Over-the-Counter Individual Medicine Packets
SurviveX$28.87207 rev
Pill Organizer with Medicine Labels Travel Daily Pill Container Mini Medication Organizer Storage Pill Organizer Travel Essentials Pill Case 7 Day (Pink & 161 Lables)
iouwei$4.999,142 rev
3 Pack 14 Grids Travel Pill Organizer Box with 415-Pcs Medicine Name Labels - Pocket Daily Pharmacy Case Container Kit - Travel Medication Holder Dispenser for Fish Oil Vitamin Supplement Storage
LANDNEOO$10.006,254 rev
Trending
90-day click momentumTravel Medicine Kit - 78-Piece TSA-Approved Medication Pack for Flights Cruises & International Travel | Individually Wrapped OTC Medication Essentials
Real Vitamins$28.844.6★
SurviveX Travel Medicine Kit - Compact TSA-Approved Medication Pack for Travel Camping Cruises - Includes Over-the-Counter Individual Medicine Packets
SurviveX$28.874.7★
Pepto Bismol Chewable Tablets Upset Stomach Relief Nausea Relief Heartburn Relief Indigestion Relief Anti Diarrhea Medication for Adults - 5 Symptom Relief 30 ct
Pepto Bismol$5.494.8★
MFASCO - 7 in 1 - Travel Size Medicine Kit - TSA Approved | 28 First Aid Emergency OTC Medicine Packets for Cruise & International Travel | Compact Med Refill for Traveling & Office Assembled in USA
MFASCO$10.644.8★
EVERLIT CARE Travel Essential Medicine First Aid Kit I Bonus Medical Supplies I TSA Compliant Mini Size Medkit for Traveling Camping Trips Individually Packed 64 Tablets (Refill Pack)
EVERLIT CARE$18.274.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +15.4% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 2.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to carry”
“Fits in bag”
“Easy to open”
“Good price”
“Works well”
“Good quality”
“Works as it should”
“Compact size”
“They relieve stomach upset almost immediately”
“not hard to swallow”
What buyers complain about
“Too big”
“a bit overpriced”
“it doesn't make you sleepy”
“Container is very difficult to open”
“Only 8 tablets in the vial. runs out quickly if traveling multiple days”
“Didn't work”
“Its false advertising”
“jusy rolling over in bed or walking makes me sick”
“Only received the pill boxes which didn't look brand new”
“it broke on first use”