true metrix blood glucose meter
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Conversion
Incredible14.2%search→purchase rate — share of searches ending in a sale
Market size
Incredible$2.3M$2.3M/yr · 539K searches
Avg price
Incredible$30.03avg listing price — sweet spot $15–$100
Price range
Incredible$15.12–$56.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Review moat
Bad10,907.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad86%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 rising
Sellers
18
Top-5 brand share
100%
Open market
0%
- TRUE METRIX84%
- McKesson14%
- Medilax2%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TRUE METRIX Self Monitoring Blood Glucose Test Strips TRUE METRIX Family of Self Monitoring Blood Glucose Meters Value Pack 100 Count
TRUE METRIX$28.514.8★25,736 rev
TRUE METRIX Self Monitoring Blood Glucose Test Strips TRUE METRIX Family of Self Monitoring Blood Glucose Meters 50 Count
TRUE METRIX$15.334.8★25,736 rev
TRUE METRIX Self Monitoring Blood Glucose Test Strips and TRUEplus 30g Lancets Bundle TRUE METRIX Family of Self Monitoring Blood Glucose Meters 100 Count Strips 100 Count Lancets
TRUE METRIX$31.914.8★1,746 rev
![McKesson True METRIX Blood Glucose Test Strips for Diabetes [50 Strips] Self-Monitoring System](https://m.media-amazon.com/images/I/51XRcWcMjTL.jpg)
McKesson True METRIX Blood Glucose Test Strips for Diabetes [50 Strips] Self-Monitoring System
McKesson$15.124.8★1,730 rev
![McKesson True METRIX Blood Glucose Test Strips for Diabetes [100 Strips] Self-Monitoring System](https://m.media-amazon.com/images/I/41Bpa+TM86L.jpg)
McKesson True METRIX Blood Glucose Test Strips for Diabetes [100 Strips] Self-Monitoring System
McKesson$25.124.8★1,730 rev
Newest
by launch date
Medilax Blood Glucose Monitor Kit 100 Test Strips & 100 Lancets Blood Sugar Testing Kit with Glucometer and Lancing Device No Coding 500 Storage Glucose Monitor for Home Use Diabetes Testing
Medilax$20.38103 rev
TRUE METRIX Self Monitoring Blood Glucose Test Strips and TRUEplus 30g Lancets Bundle TRUE METRIX Family of Self Monitoring Blood Glucose Meters 100 Count Strips 100 Count Lancets
TRUE METRIX$31.911,746 rev
TRUE METRIX Self Monitoring Blood Glucose Test Strips TRUE METRIX Family of Self Monitoring Blood Glucose Meters Value Pack 200 Count (2 100-Count Boxes)
TRUE METRIX$56.3625,736 rev
McKesson True METRIX Blood Glucose Test Strips for Diabetes [100 Strips] Self-Monitoring System
McKesson$25.121,730 rev
TRUE METRIX Self Monitoring Blood Glucose Test Strips TRUE METRIX Family of Self Monitoring Blood Glucose Meters Value Pack 100 Count
TRUE METRIX$28.5125,736 rev
Trending
90-day click momentumMedilax Blood Glucose Monitor Kit 100 Test Strips & 100 Lancets Blood Sugar Testing Kit with Glucometer and Lancing Device No Coding 500 Storage Glucose Monitor for Home Use Diabetes Testing
Medilax$20.384.1★
McKesson True Metrix Pro Professional Monitoring Meter + 50 Mckesson True Metrix Pro Blood Glucose Test Strips (Bundle)
McKesson$38.674.4★
TRUE METRIX Self Monitoring Blood Glucose Test Strips TRUE METRIX Family of Self Monitoring Blood Glucose Meters 50 Count
TRUE METRIX$15.334.8★
TRUE METRIX Self Monitoring Blood Glucose Test Strips and TRUEplus 30g Lancets Bundle TRUE METRIX Family of Self Monitoring Blood Glucose Meters 100 Count Strips 100 Count Lancets
TRUE METRIX$31.914.8★
McKesson True METRIX Blood Glucose Test Strips for Diabetes [50 Strips] Self-Monitoring System
McKesson$15.124.8★
Demand & seasonality
Weekly Amazon search volume, last 88 weeks — -2.5% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 3.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality and affordable strips”
“good value”
“Easy to use”
“Great, inexpeinsive, and accurate”
“The device feels simple, practical, and helpful for keeping track of blood sugar levels at home”
“Item as described”
“this tester works amazing”
“Worked just fine with my Matrix unit”
“the instructions were easy to follow”
“This Medilax blood glucose monitoring kit is easy to use”
What buyers complain about
“Falsely low readings”
“NOT ACCURATE”
“This monitor simply does not give good results”
“Defective glucose test strips”
“Difficult to hold in your hand”
“It's junk”
“No solution to download software avoid this product”
“replaced battery still test straps hasn't worked”
“Took a lot of stress out of my life”
“Broke”