tiger balm
Worth a lookShows a $7.8M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size
Incredible$7.8M$7.8M/yr · 2.5M searches
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Incredible13.6%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$22.83avg listing price — sweet spot $15–$100
Price range
Great$8.82–$41.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,306.63avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
60
Top-5 brand share
100%
Open market
0%
- Tiger Balm87%
- Prince Of Peace13%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tiger Balm Pain Relieving Ultra Strength 10g Soothing & Ultra Strength Muscle Rub Ointment Non-Staining Sports Muscle Rub
Tiger Balm$10.554.6★5,835 rev
Tiger Balm Red Extra Strength Pain Relieving Ointment 10g
Tiger Balm$8.824.5★6,419 rev
Tiger Balm Pain Relieving Ointment Sports Ultra 50g Professional Size Sports Rub Ultra Strength Knee Inflammation Relief Relief for Hand Arthritis Tiger Balm Ultra 2 Pack
Prince Of Peace$25.154.7★3,223 rev
TIGER BALM TIGER BALM X-STRNG RED 18 GRM
Tiger Balm$9.604.6★529 rev
Tiger Balm Pain Relieving Ointment Sports Ultra 50g Professional Size Sports Rub Ultra Strength Knee Inflammation Relief Relief for Hand Arthritis Tiger Balm Ultra 3 Pack
Prince Of Peace$36.724.8★109 rev
Newest
by launch dateTiger Balm Pain Relieving Ointment Sports Ultra 50g Professional Size Sports Rub Ultra Strength Knee Inflammation Relief Relief for Hand Arthritis Tiger Balm Ultra 3 Pack
Prince Of Peace$36.72109 rev
Tiger Balm Sport Rub Pain Relieving Ointment Ultra Strength 1.70 oz (Pack of 3)
Prince Of Peace$41.68448 rev
Tiger Balm Pain Relieving Ultra Strength 10g Soothing & Ultra Strength Muscle Rub Ointment Non-Staining Sports Muscle Rub
Tiger Balm$10.555,835 rev
TIGER BALM TIGER BALM X-STRNG RED 18 GRM
Tiger Balm$9.60529 rev
Tiger Balm Red Extra Strength Pain Relieving Ointment 10g
Tiger Balm$8.826,419 rev
Trending
90-day click momentumTiger Balm Pain Relieving Ointment Sports Ultra 50g Professional Size Sports Rub Ultra Strength Knee Inflammation Relief Relief for Hand Arthritis Tiger Balm Ultra 3 Pack
Prince Of Peace$36.724.8★
Tiger Balm Pain Relieving Ointment Sports Ultra 50g Professional Size Sports Rub Ultra Strength Knee Inflammation Relief Relief for Hand Arthritis Tiger Balm Ultra 2 Pack
Prince Of Peace$25.154.7★
Tiger Balm Red Extra Strength Pain Relieving Ointment 10g
Tiger Balm$8.824.5★
Tiger Balm Sport Rub Pain Relieving Ointment Ultra Strength 1.70 oz (Pack of 3)
Prince Of Peace$41.684.8★
Tiger Balm Pain Relieving Ultra Strength 10g Soothing & Ultra Strength Muscle Rub Ointment Non-Staining Sports Muscle Rub
Tiger Balm$10.554.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -1.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Never disappoints”
“Does the job”
“Its aroma is strong”
“Great for muscle pain”
“Just what I needed”
“Cheap price”
“Relief on knee pain”
“powerful stuff”
“Works fast and lasts long”
“Stop the itchiness immediately”
What buyers complain about
“Tiny bottle”
“too expensive”
“It stinks”
“this delivered no results”
“Ive been having knee pain”
“Was difficult to use”
“False advertising”
“Quality”
“The container is tiny so if applied often it wont last long”
“Not as good as red”