Skip to content
53

stone breaker

Worth a look

Shows low returns (0.0%), but a concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list.

Market size 81Growth 21Conversion 82Competition 16Returns 100Price range 95Avg price 95Brand share 17Review moat 24Quality gap 43

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Incredible$27.80

avg listing price — sweet spot $15–$100

Price range

Incredible$15.49–$47.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.8%

search→purchase rate — share of searches ending in a sale

Market size

Great$1.2M

$1.2M/yr · 480K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad5,392.8

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-7.9%

90-day search growth — must beat 0% to launch

Brand share

Bad93%

top-5 brand share — brand-locked demand

Competition

Bad81%

top-5 click share — a locked-up shelf

Competition

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 flat

Sellers

19

Top-5 brand share

93%

Open market

3%

  • Eu Natural55%
  • Herb Pharm14%
  • NaturalisimoLife11%
  • Complete Natural Products8%
  • NutraChamps6%
  • Moonstone4%
  • Open — no brand owns it (1 brand, 3%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$176K30%$353K45%$529K60%$706K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — -7.9% search growth over the last 90 days.
13K8KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Efficiency17%

“Effective”

Quality-Overall10%

“A+ no complaints”

Advertised Vs Actual Product7%

“Works as intended”

Taste-Overall6%

“easy taste”

Value For Money6%

“Its worth it”

Joint Pain5%

“They work great for my father in law he used to get kidney stones alot now he doesnt”

Regulates Digestion4%

“it seems to alleviate gallbladder symptoms some”

Ease Of Use4%

“Simple to use”

Dosage3%

“we can continue to have them use it 2 to 3 times a day there are no signs of problems so we know its working he recently started taking”

Side Effects3%

“it doesn't hurt it doesn't cause pain it doesn't have any adverse effects I'm just hoping it has the correct effects”

What buyers complain about

Functionality-Overall14%

“May not work on everyone”

Pain Relief-Overall14%

“a pain to do”

Regulates Digestion6%

“I'm not sure how I realized that the abdominal pain could be gallbladder”

Taste-Overall5%

“Horrid taste and caused diarrhea”

Value For Money5%

“Waste of money”

Durability5%

“After two weeks stone was gone”

Side Effects4%

“Scary side effects”

Dosage3%

“so I upped the dose I took three pills instead of two with the stone breaker tea”

Minerals3%

“Think I passed 3 of 4 embedded stones”

Advertised Vs Actual Product2%

“Doesnt do anything advertised”

Top return reasons

Size-Overall33%
Joint Pain17%
Minerals17%
Dosage17%
Functionality-Overall17%