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soclean 3 filter

Worth a look

Shows searches that convert (19.5% search→purchase), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Market size 28Growth 24Conversion 100Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 100Quality gap 100

Conversion

Incredible19.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Incredible3.2★

avg incumbent rating — lower means beatable quality

Review moat

Incredible5

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Incredible$41.74

avg listing price — sweet spot $15–$100

Price range

Incredible$34.86–$45.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$121K

$121K/yr · 15K searches

Growth

Bad-1.7%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

3

Top-5 brand share

100%

Open market

0%

  • Apsumor39%
  • Generic32%
  • GlowPantry29%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$12K20%$24K30%$36K40%$48K110100 Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 4 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 10 weeks — -1.7% search growth over the last 90 days.
300200Spike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Compatibility-Overall38%

“compatible with the SoClean3”

Ease Of Cleaning25%

“So glad to be able to purchase these for my So Clean machine”

Efficiency25%

“Works good”

Noise Level13%

“Buzzing with joy”

What buyers complain about

Compatibility-Overall28%

“Not compatible”

Filtration28%

“The change filter light still would not go off”

Functionality-Overall17%

“Didnt work”

Size-Overall11%

“Did not fit”

Weight Heavy6%

“making the machine a paperweight”

Adhesion/Stickiness6%

“Didnt work, stick to the authentic parts”

Advertised Vs Actual Product6%

“Not as advertised”

Top return reasons

Filtration37%
Compatibility-Overall28%
Functionality-Overall22%
Connectivity-Overall5%
Advertised Vs Actual Product2%
Ease Of Cleaning1%
Certifications1%
Alarm/Timer Accuracy1%
Defective Material/Parts1%
Size-Overall1%