smoothie add ins
Worth a lookShows low returns (0.0%), but a small market ($61K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Avg price
Great$20.69avg listing price — sweet spot $15–$100
Price range
Great$8.17–$56.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Review moat
Bad10,526.24avg incumbent reviews — the moat a new listing must climb
Market size
Bad$61K$61K/yr · 163K searches
Competition
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
24 falling
Sellers
668
Top-5 brand share
69%
Open market
27%
- Orgain35%
- BetterBody Foods15%
- Concord Foods7%
- NGU Next Gen U7%
- Country Farms6%
- Kate Naturals4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 38 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Orgain Organic Greens Powder + 50 Superfoods Berry - 1 Billion Probiotics for Digestive Health Antioxidants Vegan Plant-Based Gluten-Free Non-GMO Green Juice & Smoothie Drink Mix - 0.62lb
Orgain$16.264.3★18,713 rev
Orgain Organic Greens Powder + 50 Superfoods Original - 1 Billion Probiotics for Digestive Health Antioxidants Vegan Plant-Based Gluten-Free Non-GMO Green Juice & Smoothie Drink Mix - 0.62lb
Orgain$17.874.4★16,272 rev
Super Berry Powder - 150g - Immune Support - Food Supplement - Superfood Berries - Smoothie Mix for Shakes - Healthy Boost for Detox Juice Beverages or Any Drink - by NextGenU
NGU Next Gen U$8.174.3★1,135 rev
BetterBody Foods Organic Antioxidant Fruit and Fiber Superfood Blend 12.7 Ounce Powder
BetterBody Foods$12.974.4★2,327 rev
BetterBody Foods Superfood Organic Super Seeds - Blend of Organic Chia Seeds Milled Flax Seed Hemp Hearts Add to Smoothies Shakes & More 1lb 16 oz
BetterBody Foods$9.904.7★8,615 rev
Newest
by launch date
Berry Blast Smoothie Mix Freeze Dried Fruit Smoothie Powder for Blended Smoothies No Added Sugar Smoothie Base for Blending 10 Servings
BOOST BLENDS$26.11104 rev
Micro Ingredients Super Greens Powder 1lb | 100 Superfood Blend with Daily Greens Probiotics Fruits Vegetables & Mushrooms | Source of Vegan Protein & Enzymes | Non-GMO Gluten-Free No Additives
Micro Ingredients$23.59622 rev
Concord Foods Strawberry Banana & Orange Smoothie Mix Variety Pack Fruit Flavor with No Artificial Flavors Colors or Preservatives 2 oz 6 of Each 18-Pack
Concord Foods$32.78113 rev
Bloom Nutrition Superfood Greens Powder Digestive Enzymes with Probiotics and Prebiotics Gut Health Bloating Relief for Women Chlorella Juice Mix w/Beet Root Powder 30 SVG Orange Passionfruit
Bloom Nutrition$31.381,660 rev
365 by Whole Foods Market Organic Spirulina Superfood Powder 4 Ounce
365 by Whole Foods Market$12.46686 rev
Trending
90-day click momentum
Big Train Vanilla Bean Blended Crme Beverage Mix 3.5 Pound (Pack of 1)
Big Train$23.604.5★
Noka Superfood Fruit Smoothie Pouches Variety Pack Healthy Snacks with Flax Seed Plant Protein and Prebiotic Fiber Vegan and Gluten Free Snacks Made in USA Organic Squeeze Pouch 4.22 oz 12 Count
NOKA$28.224.4★
Concord Foods Strawberry Banana & Orange Smoothie Mix Variety Pack Fruit Flavor with No Artificial Flavors Colors or Preservatives 2 oz 6 of Each 18-Pack
Concord Foods$32.784.6★
SuperGreens Powder 40+ Organic Superfoods Probiotics & Enzymes for Energy Digestion Gut Health & Bloating | Organic Fruit & Veggie Drink Mix Daily Green Juice Smoothie Blend Spinach Noni Plus
NutraChamps$29.164.3★
Country Farms Organic Super Greens Powder 50 Organic Superfoods Daily Greens Drink Mix with Fruits Vegetables Fiber Probiotics & Mushrooms Supports Energy Gut Health & Digestion Natural Flavor
Country Farms$14.934.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.7% search growth over the last 90 days.Peak months: May, Jun · busiest ÷ quietest = 2.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Delicious and healthy”
“Good nutrition”
“EXCELLENT Product”
“Balanced flavor”
“Good value for money”
“Mixes easily”
“Blends well”
“It is Vegan”
“Easy Peezy”
“Excellent Ingredients”
What buyers complain about
“Chalky taste”
“Bad flavor”
“Too expensive”
“I found it to be significantly sweeter than expected”
“there's no significant nutritional value whatsoever”
“Bag smaller than expected”
“It smells disgusting”
“difficult to use”
“had gritty texture that I couldnt tolerate”
“Does not dissolve well”