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skippy wafer bars

Skip it51/100

a small market ($143K/yr) — skippy wafer bars doesn't clear our bar today.

Market/yr

$143K

Growth (1y)

+143.9%

Products

24

Brands

6

was 9 a year ago

Sellers

30

Price range

$4.96–$90.38

Returns

0.0%

Rating

4.1★

51/100

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Scored 51/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
7
×0.30
Growth
70
×0.30
Competition
50
×0.20
Quality gap
78
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +143.9% year over year.
3K1KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jan, Feb, Mar, Apr, May · busiest ÷ quietest = 3.1×

Competition

71%Genius Gourmet
  • Genius Gourmet71%
  • REDEFINE15%
  • Pearson5%
  • AL.R@ZY5%
  • SKIPPY3%
  • Pure Genius1%

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them. 6 brands and 30 sellers compete here.

Brands

6 falling

was 9 a year ago

Sellers

30

Top 5 brand share

99%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 24 tracked products in this niche.

Genius Gourmet SKIPPY Peanut Butter Chocolate Flavored Wafer Protein Bars 15g Protein per serving (30% DV) 1g Sugar Chocolatey Snack Bar 10 Count

Genius Gourmet SKIPPY Peanut Butter Chocolate Flavored Wafer Protein Bars 15g Protein per serving (30% DV) 1g Sugar Chocolatey Snack Bar 10 Count

Genius Gourmet

$33.254.1★107 reviews

Genius Gourmet SKIPPY Peanut Butter Flavor Inspired Protein Nut Roll Bar 11g Protein per serving(18% DV) 0g Added Sugar Carb Conscious Snack Bar Gluten Free 10 Count

Genius Gourmet SKIPPY Peanut Butter Flavor Inspired Protein Nut Roll Bar 11g Protein per serving(18% DV) 0g Added Sugar Carb Conscious Snack Bar Gluten Free 10 Count

Genius Gourmet

$33.044.5★156 reviews

Genius Gourmet Crispy Protein Treat Chocolate Peanut Butter Keto Snack Low Carb Low Sugar & Gluten Free Protein Snacks for Adults 10G of Whey Protein per Protein Bar 5 Net Carbs 10 CT

Genius Gourmet Crispy Protein Treat Chocolate Peanut Butter Keto Snack Low Carb Low Sugar & Gluten Free Protein Snacks for Adults 10G of Whey Protein per Protein Bar 5 Net Carbs 10 CT

Genius Gourmet

$25.504.5★128 reviews

Redefine Foods Oatmeal Protein Pie SKIPPY Peanut Butter - 8 Count - 15g of Protein Per Serving - Non-GMO

Redefine Foods Oatmeal Protein Pie SKIPPY Peanut Butter - 8 Count - 15g of Protein Per Serving - Non-GMO

REDEFINE

$27.523.5★214 reviews

Genius Gourmet Protein Bar Chocolate Dream Keto Snack Low Carb Low Sugar & Gluten Free Protein Snacks for Adults 10G of Whey Protein per Protein Bar 5 Net Carbs. 10 Count

Genius Gourmet Protein Bar Chocolate Dream Keto Snack Low Carb Low Sugar & Gluten Free Protein Snacks for Adults 10G of Whey Protein per Protein Bar 5 Net Carbs. 10 Count

Genius Gourmet

$34.764.1★103 reviews

Keto Genius Gourmet Protein Bar Creamy Peanut Butter Chocolate 10g Protein 1g Sugar Gluten Free 10 Count

Keto Genius Gourmet Protein Bar Creamy Peanut Butter Chocolate 10g Protein 1g Sugar Gluten Free 10 Count

AL.R@ZY

$32.733.8★22 reviews

Genius Gourmet Crispy Protein Treat Salted Caramel Keto Snack Low Carb Low Sugar & Gluten Free Protein Snacks for Adults 10G of Whey Protein per Protein Bar 5 Net Carbs On The Go Snack 10 CT

Genius Gourmet Crispy Protein Treat Salted Caramel Keto Snack Low Carb Low Sugar & Gluten Free Protein Snacks for Adults 10G of Whey Protein per Protein Bar 5 Net Carbs On The Go Snack 10 CT

Genius Gourmet

$25.244.1★130 reviews

Genius Gourmet Protein Bar Salted Caramel Keto Snack Low Carb Low Sugar & Gluten Free Protein Snacks for Adults 10G of Whey Protein per Protein Bar 5 Net Carbs 10 Count

Genius Gourmet Protein Bar Salted Caramel Keto Snack Low Carb Low Sugar & Gluten Free Protein Snacks for Adults 10G of Whey Protein per Protein Bar 5 Net Carbs 10 Count

Genius Gourmet

$26.943.9★64 reviews

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall36%

“Great snack”

Nutritional Content14%

“Great source of protein”

Flavor7%

“The vanilla is my favorite”

Quality-Overall5%

“Not terrible”

Sweetness4%

“The peanut butter is so sweet”

Value For Money3%

“good value”

Crispiness3%

“They are crisp and delicious”

Health Benefits-Overall2%

“They are tasty and low calorie”

Ease Of Use1%

“super convenient”

Freshness1%

“Refreshing and easy to drink”

What buyers complain about

Taste-Overall20%

“Awful tasting”

Flavor10%

“Zero banana flavor”

Value For Money9%

“too expensive”

Moist/Dry7%

“A little dry”

Nutritional Content5%

“Not a strong protein Powder taste that you find in these high protein foods”

Sweetness3%

“Too Sweet”

Storage Temperature3%

“Theyre sometimes melted upon arrival”

Stale/Rotten/Spoiled2%

“Arrived incredibly stale”

Texture/Consistency-Overall2%

“The texture is a bit weird at first”

Advertised Vs Actual Product2%

“Very misleading”

Top return reasons

  • Taste-Overall32%
  • Flavor20%
  • Value For Money9%
  • Leak-Proof8%
  • Nutritional Content7%
  • Advertised Vs Actual Product6%
  • Stain Resistance5%
  • Sweetness3%
  • Bitter2%
  • Adhesion/Stickiness2%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.