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sinus support

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A small market ($32K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 25Conversion 56Competition 21Returns 100Price range 81Avg price 95Brand share 41Review moat 40Quality gap 50

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Incredible$25.32

avg listing price — sweet spot $15–$100

Price range

Great$9.92–$39.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,454.83

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-0.2%

90-day search growth — must beat 0% to launch

Competition

Bad74%

top-5 click share — a locked-up shelf

Market size

Bad$32K

$32K/yr · 26K searches

Competition

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 falling

Sellers

588

Top-5 brand share

80%

Open market

15%

  • Beekeeper's Naturals44%
  • Nature's Sunshine15%
  • Christopher's Original Formulas9%
  • ForestLeaf6%
  • RidgeCrest Herbals6%
  • Boiron5%
  • Open — no brand owns it (4 brands, 15%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$6K30%$10K40%$13K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.2% search growth over the last 90 days.
2K1KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov · busiest ÷ quietest = 2.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Sinus Relief25%

“Helps clear sinuses”

Quality-Overall12%

“High quality supplement”

Efficiency9%

“Works Well”

Allergies8%

“No more allergies”

Natural Ingredients5%

“All natural”

Breathability3%

“Helped me be able to breathe”

Spray/Flow3%

“this nasal spray works amazing”

Value For Money2%

“Great price too”

Ease Of Use2%

“Easy to use”

Ingredients-Overall2%

“I like that it has natural ingredients also”

What buyers complain about

Functionality-Overall14%

“It doesn't work as described”

Sinus Relief13%

“Gave me a very bad reactions Not a good product for only sinus”

Allergies12%

“I must be allergic to something in this product”

Leak-Proof5%

“Bottle leaks like mad”

Value For Money5%

“Kinda pricy”

Side Effects3%

“A significant concern for me was the potential for unintended consequences”

Dosage3%

“Didn't seem to do much”

Smell2%

“immediately afterwards I smelled mold”

Durability2%

“Does not work for more than 1 minute”

Moist/Dry1%

“My nasal passages are dry”

Top return reasons

Functionality-Overall100%