shower steamers for colds and flu
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible18.8%search→purchase rate — share of searches ending in a sale
Market size
Incredible$3.2M$3.2M/yr · 1.1M searches
Avg price
Great$15.16avg listing price — sweet spot $15–$100
Price range
Good$8.42–$29.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,854.94avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-39.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
2 flat
Sellers
81
Top-5 brand share
100%
Open market
0%
- Vicks54%
- Mucinex46%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Vicks Sinex Severe Allergy & Sinus Nasal Spray Original Ultra Fine Mist Decongestant Relief from Nasal Congestion Sinus Pressure Relief 265 Sprays (2 Count)
Vicks$15.154.7★18,994 rev
Vicks Sinex Severe Nasal Spray Moisturizing Ultra Fine Mist with Aloe Decongestant Medicine Relief from Stuffy Nose Due to Cold or Allergy Nasal Congestion & Sinus Pressure Relief 265 Sprays x 2
Vicks$17.294.8★2,812 rev
Mucinex Sinus-Max Nasal Spray Decongestant 12 Hour Over-The-Counter Medication Nose Spray for Sinus Relief Nasal Decongestants for Adults & Sinus Congestion Clear & Cool 3/4 Fl Oz(22ML)
Mucinex$8.654.3★19,949 rev
Mucinex Rapid Clear Maximum Strength Cold Medicine & Expectorant Fever Pain Headache & Excess Mucus Relief with Acetaminophen & Guaifenesin Rapid Release Caplets for Adults 20 Count
Mucinex$13.704.7★1,862 rev
Mucinex Sinus-Max Nasal Spray Decongestant 12 Hour Over-The-Counter Medication Nose Spray for Sinus Relief Nasal Decongestants for Adults Cooling Menthol 0.75 Fl Oz (Pack of 3)
Mucinex$24.734.3★19,949 rev
Newest
by launch dateMucinex Rapid Clear Maximum Strength Cold Medicine & Expectorant Fever Pain Headache & Excess Mucus Relief with Acetaminophen & Guaifenesin Rapid Release Caplets for Adults 20 Count
Mucinex$13.701,862 rev
Mucinex Fast-Max Maximum Strength Day & Night Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for Cold & Flu Symptoms Fast Dissolving Liquid Gels 24 Count
Mucinex$17.041,479 rev
Vicks Sinex Severe Nasal Spray Moisturizing Ultra Fine Mist with Aloe Decongestant Medicine Relief from Stuffy Nose Due to Cold or Allergy Nasal Congestion & Sinus Pressure Relief 265 Sprays x 2
Vicks$17.292,812 rev
Vicks Sinex Saline Nasal Spray Drug Free Ultra Fine Mist Clear Everyday Sinus Congestion Fast Clear Mucus from a Cold or Allergy Daily Use 5.0 fl oz
Vicks$9.951,809 rev
Mucinex Sinus-Max Nasal Spray Decongestant 12 Hour Over-The-Counter Medication Nose Spray for Sinus Relief Nasal Decongestants for Adults Cooling Menthol 0.75 Fl Oz (Pack of 3)
Mucinex$24.7319,949 rev
Trending
90-day click momentum
Mucinex Sinus-Max Liquid Gels for Severe Congestion Relief 16 Count
Mucinex$14.504.7★
Mucinex Severe Congestion & Pain Relief Sinus-Max Max Strength 6oz Clears Sinus & Nasal Congestion Relieves Headache & Fever Thins & Loosens Mucus
Mucinex$13.024.7★
Mucinex Fast-Max Maximum Strength Day & Night Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for Cold & Flu Symptoms Fast Dissolving Liquid Gels 24 Count
Mucinex$17.044.8★
Vicks Sinex SEVERE Nasal Spray with VapoCOOL Soothing Vicks Vapors Decongestant Medicine Relief from Stuffy Nose due to Cold or Allergy & Nasal Congestion Sinus Pressure Relief 265 Sprays
Vicks$9.824.7★
Vicks Sinex Severe Allergy & Sinus Nasal Spray Original Ultra Fine Mist Decongestant Relief from Nasal Congestion Sinus Pressure Relief 265 Sprays (2 Count)
Vicks$15.154.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -39.3% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 4.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great for sinus congestion”
“Works ok”
“Good product once opened”
“Great deal”
“Amazing for colds”
“Works as advertised”
“Breathing Easy”
“Helped me with my cough”
“the spray is amazing”
“Great for those who have allergies”
What buyers complain about
“Difficult to Open”
“Doesn't work”
“Very costly”
“Sinus congestion”
“Manufacturing error”
“it just leaked all over”
“when I tried the bottle fell apart”
“as I may be allergic”
“after 4 days still coughing my brains out”
“The instructions are useless”