selenite
Skip itSoft demand (-14.6% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 6% kills the launch gate
Brand share
Good62%top-5 brand share — brands hold most of the demand
Review moat
Good653.56avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.26–$34.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.81avg listing price — sweet spot $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay$184K$184K/yr · 371K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-14.6%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
17 falling
Sellers
29
Top-5 brand share
62%
Open market
31%
- MINERALUNIVERSE22%
- New Age Imports, Inc.17%
- Runyangshi9%
- AD Beads8%
- MAIBAOTA7%
- Pachamama Essentials7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 25 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MINERALUNIVERSE Natural White Selenite Palm Stone - Healing Crystal - Large Crystal Selenite Spiritual Healing Massage Stone
MINERALUNIVERSE$7.884.7★1,035 rev
New Age Imports Inc. ~ Premium Quality Selenite Sticks 4. Great for Wicca Reiki Healing Metaphysical Chakra Positive Energy Meditation Protection Decoration or Gift (4 - 3 Stick Pack)
New Age Imports, Inc.$6.024.7★1,545 rev
MAIBAOTA 4 Selenite Crystal Wand Selenite Sticks Crystals Bulk Selenite Charging Plate Reiki Metaphysical Supplies Wicca Altar Supplies Crystal for Witchcraft 12 Pcs
MAIBAOTA$9.864.7★833 rev
Runyangshi 10PCS Selenite Sticks Natural Selenite Crystals Wands Bulk Selenite Crystal Charging Energy Protection Reiki Healing Wiccan Altar Supplies
Runyangshi$8.934.7★133 rev
AD Beads 4mm Handmade Selenite crystal Elastic Bracelet Natural Gemstone for Inspire treatments of body Meditation Yoga Healing and Energy Gift for Men Women
AD Beads$9.924.5★27 rev
Newest
by launch date
Natural Selenite Unisex Crystal Bracelet 8mm Beads Healing Energy Cleansing & Vastu Correction Stone for Men & Women Spiritual Protection & Meditation Jewelry Bring Luck Prosperity Happiness
Mycrafts$5.917 rev
LPBeads Handmade Natural Gemstone Stretch Elastic 4mm White Selenite Bracelet Healing Crystal Round Stone Beads Jewelry Gifts for Women Men
LPBeads$8.761,456 rev
AD Beads 4mm Handmade Selenite crystal Elastic Bracelet Natural Gemstone for Inspire treatments of body Meditation Yoga Healing and Energy Gift for Men Women
AD Beads$9.9227 rev
JZWUYAN Decompression Swivel Ring - 925 Sterling Silver Natural Gemstone Ring with Amethyst Moonlight Obsidian Garnet JZWUYANAnxiety Relief Crystal Healing Jewelry Gift for Women Mom Daughter She (Selenite Cats Eye 7)
JZWUYAN$34.32132 rev
AD Beads Handmade Gemstone Stretch Elastic Bracelet Crystal Healing Reiki Natures Beauty and Spiritual Essence Unisex (4mm Selenite Crystal (Inspire Treatments))
AD Beads$9.8774 rev
Trending
90-day click momentumNatural Selenite Unisex Crystal Bracelet 8mm Beads Healing Energy Cleansing & Vastu Correction Stone for Men & Women Spiritual Protection & Meditation Jewelry Bring Luck Prosperity Happiness
Mycrafts$5.914.2★
LPBeads Handmade Natural Gemstone Stretch Elastic 4mm White Selenite Bracelet Healing Crystal Round Stone Beads Jewelry Gifts for Women Men
LPBeads$8.764.5★
JZWUYAN Decompression Swivel Ring - 925 Sterling Silver Natural Gemstone Ring with Amethyst Moonlight Obsidian Garnet JZWUYANAnxiety Relief Crystal Healing Jewelry Gift for Women Mom Daughter She (Selenite Cats Eye 7)
JZWUYAN$34.324.3★
AD Beads 4mm Handmade Selenite crystal Elastic Bracelet Natural Gemstone for Inspire treatments of body Meditation Yoga Healing and Energy Gift for Men Women
AD Beads$9.924.5★
AD Beads Handmade Gemstone Stretch Elastic Bracelet Crystal Healing Reiki Natures Beauty and Spiritual Essence Unisex (4mm Selenite Crystal (Inspire Treatments))
AD Beads$9.874.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -14.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fits perfectly”
“Good quality stones”
“As described”
“Definitely worth the price”
“perfect for charging”
“Cool looking crystals”
“The design on it is beautiful”
“Thickness is great”
“Solid piece”
“However, the bracelet itself is in good condition, with a nice weight and shine”
What buyers complain about
“it is BIG”
“Very thick”
“Not worth the price”
“selenite can't be carved into beads- falsely advertised”
“Note that this is a flat piece”
“Too thin”
“Poor quality”
“it looks awful on it because of the brown streak”
“This feels like plastic: texture, weight, temperature”
“very rough”