seborrheic dermatitis
Worth a lookShows low returns (0.5%), but soft demand (-15.1% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Avg price
Incredible$24.64avg listing price — sweet spot $15–$100
Price range
Great$6.62–$80.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Market size
Good$668K$668K/yr · 403K searches
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Bad7,296.35avg incumbent reviews — the moat a new listing must climb
Growth
Bad-15.1%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
65
Top-5 brand share
73%
Open market
23%
- Dermoscribe27%
- Dermgentle25%
- Roycederm11%
- KOPA HAIKU6%
- Nizoral5%
- Lucky Tiger4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dermoscribe - Seborrheic Dermatitis Cream Eczema Cream Specifically formulated for application to Itchy Skin Redness & Scaling For Face Chest & Scalp 2 oz
Dermoscribe$14.264.3★6,568 rev
Seborrheic Dermatitis Face Cream for Sensitive Skin - Hydrates & Supports the Skin Barrier with MCT Oil Squalane - Moisturizing Face Scalp and Body Cream - No Steroids Gentle Ingredients
Dermgentle$39.054.4★538 rev
Roycederm Seborrheic Dermatitis Cream Scalp Treatment for Psoriasis Dry Scalp Dandruff Anti-Itch Cream for Soothing Relief
Roycederm$27.084.2★1,591 rev
Seborrheic Dermatitis Face Cream: Psoriasis & Fungal-Prone Skin Care Suitable for the Face Scalp & Chest Natural Moisturizer with Ceramides Shea Butter & 12 Plant-Based Ingredients Steroid-Free
KOPA HAIKU$22.204.8★82 rev
Nizoral Anti-Dandruff Shampoo with 1% Ketoconazole Fresh Scent 7 Fl Oz
Nizoral$15.714.6★111,209 rev
Newest
by launch date
A+D Advanced Dermatitis Hypochlorous Acid Spray Eczema & Psoriasis - 4 oz
A+D$6.62179 rev
Dermgentle Seborrheic Dermatitis Treatment Trio 3-Step Skincare System with Cleanser Serum and Cream
Dermgentle$80.1422 rev
Seborrheic Dermatitis Face Cream: Psoriasis & Fungal-Prone Skin Care Suitable for the Face Scalp & Chest Natural Moisturizer with Ceramides Shea Butter & 12 Plant-Based Ingredients Steroid-Free
KOPA HAIKU$22.2082 rev
Roycederm Seborrheic & Psoriasis Calming Serum: Clinically Inspired Care for Itch Dryness Redness & Flaking - Seborrheic Dermatitis & Psoriasis Scalp Treatment Suitable for Scalp Face & Body
Roycederm$23.953,051 rev
Roycederm Seborrheic Dermatitis & Psoriasis Face Cream Steroid-Free Moisturizer for Redness Flaking & Sensitive Skin Face Scalp & Body Daily Relief Fragrance-Free Non-Greasy 4 oz
Roycederm$30.903,051 rev
Trending
90-day click momentumSeborrheic Dermatitis Face Cream: Psoriasis & Fungal-Prone Skin Care Suitable for the Face Scalp & Chest Natural Moisturizer with Ceramides Shea Butter & 12 Plant-Based Ingredients Steroid-Free
KOPA HAIKU$22.204.8★
A+D Advanced Dermatitis Hypochlorous Acid Spray Eczema & Psoriasis - 4 oz
A+D$6.624.4★
Dermgentle Seborrheic Dermatitis Treatment Trio 3-Step Skincare System with Cleanser Serum and Cream
Dermgentle$80.144.5★
brand AV XeraCalm A.D Balm 200ml (OLD)
Eau Thermale Avène$34.124.8★
Dermaharmony Seborrheic Dermatitis Cream 3 fl oz (1 Tube) - Relieves Skin and Scalp Itching Irritation Redness Flaking and Scaling - 0.25% Pyrithione Zinc
Dermaharmony$13.734.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.1% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality, exactly as described, and arrived on time”
“Strong fragrance”
“No more irritation”
“Works good”
“This product helped my hair”
“very hydrating”
“Very affordable”
“goes on smooth”
“Clean feel”
“Does what it says”
What buyers complain about
“I experienced some skin irritation”
“Did not work”
“The smell is faint”
“it's expensive”
“It most definitely isnt moisturizing”
“It burned my face”
“Loss hair side effects”
“Hair will look bad though”
“Did nothing for my dry skin”
“left hair oily”