roman chamomile essential oil
Worth a lookShows low returns (1.1%), but a small market ($79K/yr) keeps it on the watch list.
Returns
Great1.1%return rate — above 6% kills the launch gate
Avg price
Great$17.78avg listing price — sweet spot $15–$100
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Review moat
Good631.05avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.42–$35.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Market size
Bad$79K$79K/yr · 55K searches
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
549
Top-5 brand share
67%
Open market
27%
- H'ana21%
- Gya Labs16%
- KUKKA essential oils12%
- Edens Garden9%
- Plant Therapy8%
- Majestic Pure7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hana Roman Chamomile Oil - 1.02 Fl Oz Roman Chamomile Essential Oil for Hair Skin Diffuser Aromatherapy & DIY
H'ana$10.794.5★724 rev
100% Pure Roman Chamomile Essential Oil - 0.34 Fl Oz - Roman Chamomile Oil for Hair Skin Diffuser Aromatherapy & DIY Candle Making Scent
Gya Labs$18.194.4★1,497 rev
100% Pure Roman Chamomile Oil - 4 Fl Oz Roman Chamomile Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$18.754.5★170 rev
Edens Garden Chamomile- Roman Essential Oil- 100% Pure Premium Grade Undiluted Natural Therapeutic Aromatherapy The Best for Diffuser Face Humidifiers Kid Safe 10 ml (.33 fl oz)
Edens Garden$32.204.7★91 rev
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Chamomile Essential Oil Chamomile Oil 4 Fl Oz
Majestic Pure$14.454.3★1,530 rev
Newest
by launch date
Nirvana Nurture Roman Chamomile Essential Oil USDA Certified Organic 100% Pure Undiluted Aromatherapy Oil for Diffuser Hair & Skin Care
Nirvana Nurture$24.247 rev
SU JUABA Chamomile Essential Oil 4 Oz for Relaxation Skin Care Massage Sleep & Aromatherapy - 118ML
SU JUABA$9.71127 rev
Chamomile Essential Oils 30ML Pure and Natural Essential Oil for Aromatherapy Diffuser - Chamomile /1 Fl Oz
Wuvezrub$6.85189 rev
100% Pure Roman Chamomile Oil - 4 Fl Oz Roman Chamomile Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$18.75170 rev
365 by Whole Foods Market Roman Chamomile Essential Oil 0.5 FZ
365 by Whole Foods Market$9.496 rev
Trending
90-day click momentum
Outsidepride Roman Chamomile Seeds - 50000 Pcs Perennial Drought Tolerant Self-Seeding & Versatile Herb Seeds for Planting Sweet Scented Daisy-Like Blooms Ideal for Slopes & Pollinator Gardens
Outsidepride$9.963.8★
Seed Needs Roman Chamomile Seeds to Plant Heirloom Non-GMO Herbs 1 Pack
Seed Needs$4.423.9★
Sow Right Seeds - Roman Chamomile Seeds for Planting - Non-GMO Heirloom Packet with Instructions to Grow an Herbal Tea Garden - Indoors or Outdoor - Low Growing with Small Daisy-Like Blooms (1)
Sow Right Seeds$4.764.2★
Plant Therapy Roman Chamomile Essential Oil 5 mL (1/6 oz) 100% Pure Undiluted Natural Aromatherapy for Relaxation and Stress Relief
Plant Therapy$24.604.6★
Nirvana Nurture Roman Chamomile Essential Oil USDA Certified Organic 100% Pure Undiluted Aromatherapy Oil for Diffuser Hair & Skin Care
Nirvana Nurture$24.243.9★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“its scent is divine”
“I have been using Gya Labs natural essential oils for years and will continue to use them for their excellent quality and craftmanship”
“It's worth it”
“Bringing even more life to my garden”
“Has a very light calming sense”
“100% pure therapeutic essential oils🎉 🎉This brand/company name really does have 100% pure essential oils🎉 👑 I just bought almost every variety they had because its not cut with any other oils...🎉I hope that helped whoever really needed this message/review for finding the best price and quality, because I would have loved to have known for 100% certain before I made the purchase for any essential oils”
“100% pure”
“Excellent, for skin and the diffuser”
“Great for bedtime”
“the dropper makes it easy to control how much you use”
What buyers complain about
“Gross smell”
“My experience poor germination”
“False advertisement”
“However, this contains no essential oil”
“Not essential oil”
“Its synthetic”
“Watery barely scented”
“Not real essential oil”
“I like to create my own products to use on my clientele because I personally am allergic to a lot of things”
“Large bottle”