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pure protein chips

Skip it46/100

a small market ($142K/yr) — pure protein chips doesn't clear our bar today.

Market/yr

$142K

Growth (1y)

+205.3%

Products

12

Brands

5

was 3 a year ago

Sellers

19

Price range

$17.03–$41.14

Returns

0.0%

Rating

4.3★

46/100

Skip it

Scored 46/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
7
×0.30
Growth
77
×0.30
Competition
24
×0.20
Quality gap
64
×0.10
Returns
100
×0.10

Demand

Weekly Amazon search volume, last 84 weeks — +205.3% year over year.
3K1KSpike '25Prime Day '25Spike '26Dec '24Mar '25Jun '25Sep '25Dec '25Apr '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.3×

Competition

84%Pure Protein
  • Pure Protein84%
  • Mix It Up Munchies & More6%
  • WonderSlim5%
  • Wilde Chips3%
  • Quest3%
  • Other0%

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack. 5 brands and 19 sellers compete here.

Brands

5 rising

was 3 a year ago

Sellers

19

Top 5 brand share

100%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 12 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall29%

“Delicious as always”

Nutritional Content20%

“Good amount of protein in these”

Flavor18%

“variety of flavors”

Crispiness4%

“Great crunch,”

Health Benefits-Overall4%

“Always a good choice for snacks”

Quality-Overall3%

“We are so grateful that there are manufacturers making quality food for people with health issues”

Value For Money2%

“Good Value for the Money”

Salt Content1%

“They have just the right amount of flavor and salt”

Texture/Consistency-Overall1%

“The overall texture. crunch, thickness, sturdiness”

Sweetness1%

“sugar are tasty too”

What buyers complain about

Taste-Overall24%

“Gritty taste”

Flavor10%

“flavoring is off”

Moist/Dry9%

“Leaves a dry”

Texture/Consistency-Overall6%

“Also the texture is hard and gritty”

Value For Money5%

“Expensive”

Nutritional Content4%

“High in fats also”

Stale/Rotten/Spoiled3%

“These are gross”

Ease Of Chewing/Swallowing2%

“The bar part was very hard to chew”

Salt Content2%

“Slightly salty,”

Spiciness2%

“Some are very spicy”

Top return reasons

  • Taste-Overall35%
  • Flavor15%
  • Value For Money15%
  • Moist/Dry5%
  • Smell4%
  • Contamination4%
  • Ingredients-Overall4%
  • Acid Regulator/Stomach Ache Relief3%
  • Stale/Rotten/Spoiled2%
  • Crispiness2%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.