pumpkin seed extract
Skip itSoft demand (-6.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Avg price
Great$21.83avg listing price — sweet spot $15–$100
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Price range
Great$10.01–$34.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$137K$137K/yr · 77K searches
Review moat
Bad4,779.46avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.9%90-day search growth — must beat 0% to launch
Competition
Bad74%top-5 click share — a locked-up shelf
Competition
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
29
Top-5 brand share
82%
Open market
13%
- Life Extension45%
- Horbäach15%
- BEWORD10%
- NOW Foods6%
- HAVASU NUTRITION6%
- Nutricost5%
- Open — no brand owns it (4 brands, 13%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Life Extension Water-Soluble Pumpkin Seed Extract Promotes Prostate & Urinary Tract Health Bladder Health Support Men Women Gluten-Free Non-GMO Vegetarian 60 Capsules
Life Extension$15.824.4★979 rev
Horbach Pumpkin Seed Oil 3000mg | 120 Softgel Capsules | Essential Fatty Acids with Omega 6 and 9 | Cold Pressed Dietary Supplement | Non-GMO and Gluten Free Formula
Horbäach$10.014.5★2,969 rev
Pumpkin Seed Oil with Saw Palmetto Capsules 3000mg/serving 300 Softgels | Cold Pressed Pure Virgin Oil Essential Fatty Acids & Phytosterols | Supports Hair Urinary Bladder & Prostate Health
BEWORD$20.634.5★522 rev
NOW Supplements Pumpkin Seed Oil 1000 mg with Essential Fatty Acids and Phytosterols Cold Pressed 200 Softgels
NOW Foods$21.644.5★10,053 rev
Nutricost Pumpkin Seed Oil 3 000mg Per Serving 180 Softgels for 60 Servings Per Bottle - GMO-Free Gluten-Free Dietary Supplement
Nutricost$15.094.8★106 rev
Newest
by launch dateNutricost Pumpkin Seed Oil 3 000mg Per Serving 180 Softgels for 60 Servings Per Bottle - GMO-Free Gluten-Free Dietary Supplement
Nutricost$15.09106 rev
SCOLA Pumpkin Seed Oil with Saw Palmetto 3200mg/Serving Cold-Pressed with Essential Fatty Acids & Phytosterols Supports Hair Immune Bladder & Prostate Health Non-GMO (300 Softgels)
SCOLA$10.72329 rev
Pumpkin Seed Oil with Saw Palmetto Capsules 3000mg/serving 300 Softgels | Cold Pressed Pure Virgin Oil Essential Fatty Acids & Phytosterols | Supports Hair Urinary Bladder & Prostate Health
BEWORD$20.63522 rev
Pumpkin Seed Oil with Saw Palmetto Softgels 3000mg Per Serving 300 Softgels | Cold-Pressed with Essential Fatty Acids & Phytosterols | Supports Hair Urinary Bladder & Prostate Health | Non-GMO
BEWORD$21.55717 rev
Uqora In Control Bladder Support - Daily Bladder Care & Support for Urinary Comfort - Made with botanicals Like Horsetail & Spicebush - Gluten-Free & Vegetarian - 60 Capsules
Uqora$34.571,392 rev
Trending
90-day click momentumNutricost Pumpkin Seed Oil 3 000mg Per Serving 180 Softgels for 60 Servings Per Bottle - GMO-Free Gluten-Free Dietary Supplement
Nutricost$15.094.8★
NOW Supplements Pumpkin Seed Oil 1000 mg with Essential Fatty Acids and Phytosterols Cold Pressed 200 Softgels
NOW Foods$21.644.5★
SCOLA Pumpkin Seed Oil with Saw Palmetto 3200mg/Serving Cold-Pressed with Essential Fatty Acids & Phytosterols Supports Hair Immune Bladder & Prostate Health Non-GMO (300 Softgels)
SCOLA$10.724.5★
Pumpkin Seed Oil with Saw Palmetto Capsules 3000mg/serving 300 Softgels | Cold Pressed Pure Virgin Oil Essential Fatty Acids & Phytosterols | Supports Hair Urinary Bladder & Prostate Health
BEWORD$20.634.5★
Uqora In Control Bladder Support - Daily Bladder Care & Support for Urinary Comfort - Made with botanicals Like Horsetail & Spicebush - Gluten-Free & Vegetarian - 60 Capsules
Uqora$34.573.9★
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -6.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality arrived right away”
“helpful for hair loss”
“Works ok”
“Great Value”
“easy to swallow gel caps”
“Helps with my digestion”
“Overall, it feels like a reliable supplement that fits well into my daily vitamin routine”
“As advertised”
“I like it because it doesn't cause any side effects with me”
“Great for bladder control”
What buyers complain about
“Did not work”
“Horrible smell”
“Made me very sick”
“First dose and cant take”
“They are HUGE”
“its expensive”
“Not as advertised”
“Lacking quality control”
“Didnt help my hair one bit”
“Upset my stomach”