protein gummies
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Avg price
Incredible$30.70avg listing price — sweet spot $15–$100
Price range
Great$12.45–$62.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Great494.03avg incumbent reviews — the moat a new listing must climb
Market size
Good$831K$831K/yr · 606K searches
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
29 rising
Sellers
67
Top-5 brand share
49%
Open market
45%
- OAKA15%
- Totaria11%
- KR Labs10%
- Veyuxiiwa7%
- FUELE+7%
- ZYGCDZ6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 40 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
3 in 1 Whey Protein Gummies | Creatine Monohydrate | Collagen 0 Sugar Pure Protein Source Muscle & Energy Support Berry Flavor for Women and Men
Totaria$33.944.5★152 rev
OAKA Protein Gummies 20g Protein per Day Zero Sugar Mixed Berries Flavor Daily Protein Chews for Hair Skin & Nails 60 Gummies
OAKA$32.504.4★79 rev
Whey Protein with Plant Based & Amino Acids - Protein Powder Alternative Immunity Energy & Gut Support 90 Protein Gummies for Women & Men Zero Free No Gelatin High Protein Mixed Berry Flavor
Veyuxiiwa$19.064.9★57 rev
FUELE+ Protein Gummies 12g High Protein Snack Mixed Berry Flavor No Added Sugar Whey Protein Gummies Supports Muscle Recovery Post Workout Supplement
FUELE+$34.804.2★248 rev
KR Labs Zero Carb 100% Pure Whey Isolate Protein Gummies | 300g Total Protein per Bag | 10g per Serving Plant Based with Vitamins for Men & Women | Gluten Free Non-GMO (Mixed Berry) | 120 Count
KR Labs$42.004.4★85 rev
Newest
by launch date
Hovika Whey Protein Gummies 10g Protein per Serving Easy to Take Snacks for Men & Women Recovery + Supplement Gummies for Protein Boost Muscle Energy Support Strawberry Flavor 90 Gummies
Hovika$19.2718 rev
Protein Gummies 20g Protein per Serving Plant-Based Support Hair Skin Nails Boost Daily Vitality Whey Protein Supplement for Women Men Zero Sugar Low Calorie Strawberry Flavor 64 Gummies
oviaapo$29.919 rev
EMAZEN Whey Protein Gummies Sugar Free Low Carb Keto Snacks | High Protein Bars Alternative & Healthy Snacks | Low Calorie Gummy Candy Mixed Berries Flavor | 10g per Serving
EMAZEN$25.2139 rev
VDBHI Protein Gummies for Women & Men 20g Plant-Based Protein per Serving Zero Sugar Vegan Collagen Gummies Mixed Berries Flavor 60 Gummies (01)
VDBHI$29.947 rev
Protein Gummies 144g Protein Per Bottle Zero Sugar Low-Calorie for Daily Vitality Guilt-Free and Easy to Enjoy Strawberry Flavor 60 Gummies (red)
UOZXIL$19.644 rev
Trending
90-day click momentum
B&B GLOBAL Protein Gummies Naturally Mixed Berries Flavored Protein Gummies Non-GMO Vegan-Friendly and Gluten-Free Ideal for Muscle Growth & Energy 60 Gummies 12g per Serving
B&B GLOBAL$27.023.8★
VDBHI Protein Gummies for Women & Men 20g Plant-Based Protein per Serving Zero Sugar Vegan Collagen Gummies Mixed Berries Flavor 60 Gummies (01)
VDBHI$29.943.2★
Protein Gummies 144g Protein Per Bottle Zero Sugar Low-Calorie for Daily Vitality Guilt-Free and Easy to Enjoy Strawberry Flavor 60 Gummies (red)
UOZXIL$19.645.0★
EMAZEN Whey Protein Gummies Sugar Free Low Carb Keto Snacks | High Protein Bars Alternative & Healthy Snacks | Low Calorie Gummy Candy Mixed Berries Flavor | 10g per Serving
EMAZEN$25.214.2★
Welvigor 3-in-1 Whey Protein Gummies: Muscle Power Support with 10g Whey Isolate Creatine & Electrolytes 0 Sugar Keto Post Workout Supplement for Men & Women Energy Boost On-the-Go Fitness 120Cts
Welvigor$31.315.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.7% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Yummy gummies”
“Easy nutrition”
“flavor is very tasty”
“Great tasting vitamins”
“Solid product quality”
“Easy and quick to use”
“Sugar free”
“Boost of energy”
“Definitely helps with constipation”
“soft and chewy”
What buyers complain about
“Bland taste”
“very costly”
“which has 0 nutritional value somehow”
“Deceptive advertising”
“the flavor is a bit artificial”
“The texture is off”
“Low sugar”
“Unfortunately, they are not naturally sweetened”
“Cant make a vitamin taste like a candy gummy”
“Absolutely terrible product”