po sum on medicated oil
Skip itBrand-locked demand (top 5 brands take 92% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Avg price
Great$22.69avg listing price — sweet spot $15–$100
Price range
Great$7.35–$61.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,506.46avg incumbent reviews — the moat a new listing must climb
Market size
Okay$240K$240K/yr · 138K searches
Growth
Okay+9.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
42
Top-5 brand share
92%
Open market
5%
- HerbsDepo39%
- Po Sum On32%
- Tiger Balm12%
- Prince Of Peace5%
- Wood Lock4%
- Kwan Loong3%
- Open — no brand owns it (2 brands, 5%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Wong to Yick - Wood Lock Medicated Oil - Herbal Pain Relief for Muscular Aches Sprains Shoulder and Back Pain - for Sports Recovery Soreness - 1.7 Fl Oz - 50 ML (1 Pack) 100% Authentic
HerbsDepo$22.024.6★961 rev

Po Sum On Medicated Oil (Muscle Joint Back Pain Relief) (1.0 Fl Oz) (1 Bottle) (Solstice)
Po Sum On$26.334.6★182 rev

Po Sum On Medicated Oil (Muscle Joint Back Pain Relief) (1.0 Fl Oz) (1 Bottle) (Solstice)
Po Sum On$24.884.7★611 rev

3 Pack of Wong to Yick - Wood Lock Medicated Oil - Muscular Aches Sprains Bruises Shoulder and Back Pain - for Sports Recovery Soreness - 1.7 Fl Oz - 50 ML - 100% Authentic
HerbsDepo$47.754.6★961 rev

Kwan Loong Pain Relieving Aromatic Oil (2 fl oz)
Prince Of Peace$9.204.6★2,034 rev
Newest
by launch date
Wong to Yick - Wood Lock Medicated Oil - Herbal Pain Relief for Muscular Aches Sprains Shoulder and Back Pain - for Sports Recovery Soreness - 1.7 Fl Oz - 50 ML (1 Pack) 100% Authentic
HerbsDepo$22.02961 rev

3 Pack of Wong to Yick - Wood Lock Medicated Oil - Muscular Aches Sprains Bruises Shoulder and Back Pain - for Sports Recovery Soreness - 1.7 Fl Oz - 50 ML - 100% Authentic
HerbsDepo$47.75961 rev

Po Sum On Medicated Oil (Muscle Joint Back Pain Relief) (1.0 Fl Oz) (1 Bottle) (Solstice)
Po Sum On$24.88611 rev

Po Sum On Medicated Oil (Muscle Joint Back Pain Relief) (1.0 Fl Oz) (1 Bottle) (Solstice)
Po Sum On$26.33182 rev

WOOD LOCK Balm by Wong To Yick
Wood Lock$21.85814 rev
Trending
90-day click momentum
Po Sum On Medicated Oil (Muscle Joint Back Pain Relief) (1.0 Fl Oz) (1 Bottle) (Solstice)
Po Sum On$26.334.6★

TIGER BALM LINIMENT 2 Fl Oz (Pack of 2)
Tiger Balm$21.554.6★

Tiger Balm Liniment 2 Fluid Ounce
Tiger Balm$13.904.6★

3 Pack of Wong to Yick - Wood Lock Medicated Oil - Muscular Aches Sprains Bruises Shoulder and Back Pain - for Sports Recovery Soreness - 1.7 Fl Oz - 50 ML - 100% Authentic
HerbsDepo$47.754.6★

WOOD LOCK Balm by Wong To Yick
Wood Lock$21.854.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +9.4% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Apr, May · busiest ÷ quietest = 4.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good product, as expected”
“Effective”
“has a light smell”
“Was recommended by a very reliable orthopedist in North Carolina for the arthritic pain in the joint of my right thumb”
“Muscle relief”
“Very affordable”
“My massage therapist recommended it”
“Great for sinuses, headaches, etc”
“Very good oil”
“Works well to clear your ears after scubadiving”
What buyers complain about
“extremely strong smelling”
“it doesnt really relief too much of the pain”
“It came in leaked”
“No heat, not effective, did not thing for my muscle pain”
“Didnt work for me”
“Over priced”
“It doesnt feel as strong or effective as it used to”
“Returned Customer. Great used before”
“I have peripheral neuropathy”
“Just enough so not taking Aleve so much”