pill counter
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 6% kills the launch gate
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Review moat
Good518.28avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.66avg listing price — sweet spot $15–$100
Price range
Okay$6.90–$18.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$102K$102K/yr · 147K searches
Growth
Bad-7.2%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
10
Top-5 brand share
97%
Open market
1%
- Medarchitect77%
- Opret8%
- SimCoach5%
- Plifal4%
- Dukal3%
- Fiwochic2%
- Open — no brand owns it (1 brand, 1%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Medarchitect Right Hand Pill Counting Tray with Spatula (Blue - L Shape)
Medarchitect$8.764.7★2,541 rev

Medarchitect Right Hand Pill Counting Tray with Spatula (Purple)
Medarchitect$8.154.8★756 rev

Medarchitect Right Hand Pill Counting Tray with Spatula (Clear - Wood Handle)
Medarchitect$9.624.6★487 rev

Opret Right Hand Pill Counting Tray with 2 Spatulas Pill Counter with A Straight Spatula & A L-Spatula for Pharmacy to Count Meds Pills Tablets
Opret$9.824.5★1,150 rev

Medarchitect Right Hand Pill Counting Tray with Spatula (Light Green - L Shape)
Medarchitect$7.824.8★359 rev
Newest
by launch date
Fiwochic 100 Holes 8mm Pill Counting Tray Plate Tool Plastic Medicine Dispenser Tray with Handle Pill Counter Tablet Counting Plate Beadwork Sorting Tool Arrangement Board
Fiwochic$12.431 rev

Pill Counter Tray Triangular Pill Counting Tray with Spatula Pharmacy Counting Tray for Sorting Tablets
SimCoach$11.015 rev

SimCoach Pill Counting Tray Right Hand Pill Counter with Spatula Larger Pharmacy Counting Tray with Added Guide Cap (Blue)
SimCoach$9.9010 rev

Plifal Pill Counter Tray with Spatula - Pill Counting Tray Shhh Print Pharmacy Counting Tray Medicine Sorting Tray with Funny Reminder Labels Equipped with L-Shaped Spatula
Plifal$9.6974 rev

Upgraded Pill Counter Tray with Spatula - Larger Tray and Added Guide Cap Convenient Pill Counting Tray for More Pills Each Time No More Falling
MUTOOZ$9.9099 rev
Trending
90-day click momentum
Medarchitect Left Hand Pill Counter Tray with Spatula (Blue)
Medarchitect$6.904.7★

Medarchitect Right Hand Pill Counting Tray with Spatula (Light Green - L Shape)
Medarchitect$7.824.8★

Medarchitect Right Hand Pill Counting Tray with Spatula (White)
Medarchitect$7.894.6★

Fiwochic 100 Holes 8mm Pill Counting Tray Plate Tool Plastic Medicine Dispenser Tray with Handle Pill Counter Tablet Counting Plate Beadwork Sorting Tool Arrangement Board
Fiwochic$12.435.0★

SimCoach Pill Counting Tray Right Hand Pill Counter with Spatula Larger Pharmacy Counting Tray with Added Guide Cap (Blue)
SimCoach$9.904.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“Nice pill counter”
“Works as advertised”
“Highly recommend this tray for anyone who values accuracy, efficiency, and quality”
“Worth the extra money”
“fits nicely into your bag”
“This tray is way faster and cleaner than touching each pill by hand and when Im done I clean the tray and spatula with soap and water”
“I love the color”
“Makes sorting pills easier”
“It has an ok size counting tray to start counting your pills”
What buyers complain about
“Spatula is not tray-safe”
“It does not function as intended without that piece intact”
“It broke when I tried to use it as a hammer”
“Terrible quality”
“Not as described”
“Counting pills, separating meds can be a pain, then getting them in the bottle is hard, unless you have this tool”
“However, the part where you pour the pills into the med bottle is too large, so it doesn't fit the bottles we use”
“Not as heavy duty as ones I used in the military”
“This took a lot of time doing this by hand”
“this is a plastic product”