organic tea tree oil
Worth a lookShows searches that convert (13.2% search→purchase), but a deep review moat (6,627 avg reviews) keeps it on the watch list.
Conversion
Incredible13.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Brand share
Great60%top-5 brand share — no brand owns this niche
Price range
Good$6.76–$34.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.38avg listing price — sweet spot $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Market size
Okay$240K$240K/yr · 147K searches
Growth
Okay+4.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,627.47avg incumbent reviews — the moat a new listing must climb
Competition
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
23
Top-5 brand share
60%
Open market
34%
- Fiora Naturals22%
- Cliganic15%
- Plant Therapy8%
- Nexon Botanics7%
- BodyJ4You7%
- Majestic Pure6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tea Tree Oil 100% Pure Organic Tea Tree Essential Oil for Skin Face Hair Scalp Nails and Toenail 1 fl oz - By Fiora Naturals
Fiora Naturals$11.464.6★13,878 rev
Cliganic Organic Tea Tree Essential Oil 100% Pure Natural for Aromatherapy | Non-GMO Verified (Packaging May Vary)
Cliganic$9.874.6★4,714 rev
Organic Tea Tree Essential Oil 30 ml - Pure Natural Oils for Aromatherapy Diffusers DIY Candle and Soap Making Scent - Nexon Botanics
Nexon Botanics$10.374.6★26,407 rev
BodyJ4You Tea Tree Oil for Skin Hair - USDA Organic Essential Oils Pre-Diluted MCT - Melaleuca Face Scalp Nails Feet Toenail Cuticle - Pure Natural Topical Ready to Use Vegan Hexane Free - 2 Fl Oz
BodyJ4You$9.804.5★101 rev
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Tea Tree Essential Oil Tea Tree Oil 4 Fl Oz
Majestic Pure$12.314.6★9,723 rev
Newest
by launch date
SVA Tea Tree Essential Oil Organic 2 Fl Oz 100% Natural Organic Tea Tree Oil - for Diffuser Hair Face Skin Care Aromatherapy Scalp and Body Massage Soap and Candle Making - with Dropper
SVA ORGANICS$11.041,063 rev
BodyJ4You Tea Tree Oil for Skin Hair - USDA Organic Essential Oils Pre-Diluted MCT - Melaleuca Face Scalp Nails Feet Toenail Cuticle - Pure Natural Topical Ready to Use Vegan Hexane Free - 2 Fl Oz
BodyJ4You$9.80101 rev
100% Pure Tea Tree Essential Oil - 4 Fl Oz - Tea Tree Oil for Hair Skin Diffuser Aromatherapy & DIY Candle Making Scent
Gya Labs$10.1610,170 rev
Carno Calm Tea Tree Oil for Skin 100% Pure Organic Tea Tree Essential Oil for Face Scalp Nails and Toenail Therapeutic Grade Tree Tea Oil for Hair Growth & Acne | 1.7 fl. oz
Carno Calm$9.664,023 rev
100% Pure Tea Tree Oil - 4 Fl Oz Tea Tree Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$9.724,138 rev
Trending
90-day click momentumBodyJ4You Tea Tree Oil for Skin Hair - USDA Organic Essential Oils Pre-Diluted MCT - Melaleuca Face Scalp Nails Feet Toenail Cuticle - Pure Natural Topical Ready to Use Vegan Hexane Free - 2 Fl Oz
BodyJ4You$9.804.5★
100% Pure Tea Tree Essential Oil - 4 Fl Oz - Tea Tree Oil for Hair Skin Diffuser Aromatherapy & DIY Candle Making Scent
Gya Labs$10.164.5★
SVA Tea Tree Essential Oil Organic 2 Fl Oz 100% Natural Organic Tea Tree Oil - for Diffuser Hair Face Skin Care Aromatherapy Scalp and Body Massage Soap and Candle Making - with Dropper
SVA ORGANICS$11.044.7★
Carno Calm Tea Tree Oil for Skin 100% Pure Organic Tea Tree Essential Oil for Face Scalp Nails and Toenail Therapeutic Grade Tree Tea Oil for Hair Growth & Acne | 1.7 fl. oz
Carno Calm$9.664.5★
Plant Therapy Organic Tea Tree Oil (Melaleuca) 100% Pure USDA Certified Organic Undiluted Natural Aromatherapy Therapeutic Grade 30 mL (1 oz)
Plant Therapy$17.794.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +4.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality and clean product”
“clean scent”
“Exactly what I ordered”
“Good price”
“It does work”
“Organic tea tree”
“Strong product”
“Easy to Use”
“no more rash”
“Very good oil for bath”
What buyers complain about
“Chemical smell”
“Seems Diluted”
“Not as strong as other brands I have purchased”
“Poor quality”
“Smallest bottle ever”
“the dropper leaks terribly”
“Does not work”
“Waste of money”
“Not as advertised”
“be careful if you are allergic”