now progesterone cream for women
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Avg price
Great$21.76avg listing price — sweet spot $15–$100
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Review moat
Great477.4avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.23–$29.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+41.1%90-day search growth — must beat 0% to launch
Market size
Okay$126K$126K/yr · 60K searches
Brand share
Bad90%top-5 brand share — brand-locked demand
Competition
Bad76%top-5 click share — a locked-up shelf
Competition
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
42
Top-5 brand share
90%
Open market
7%
- Organic Excellence41%
- NOW Foods23%
- SMNutrition13%
- Olidiva6%
- ZODENIS6%
- Indian Meadow Herbals2%
- Open — no brand owns it (4 brands, 7%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Organic Excellence Feminine Balance Wild Yam & Botanical Cream for Women 3.3 fl oz
Organic Excellence$29.354.3★811 rev
NOW Foods Progesterone Cream Unscented 20 mg - 3 oz with Wild Yam Extract
NOW Foods$20.604.5★174 rev
Organic Excellence Balance Plus Therapy - USP Bioidentical Organic Progesterone Cream for Women - with Phytoestrogens - for Menopause Relief and Natural Hormone Balance 3.3 fl oz (100g)
Organic Excellence$29.484.3★692 rev
Advanced Progesto-Life Balancing Skin Cream for Women 4oz | Cosmetic Skin Cream with 2000mg of Progesterone per Container | Dermatologist-Tested Hypoallergenic & Cruelty-Free | 96 Applications
SMNutrition$29.214.4★398 rev
Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support
ZODENIS$17.183.8★81 rev
Newest
by launch date
Olidiva Progesto+ Cream | Bioidentical Hormone Support & Synthetic Progesterone Free | For PMS & Menopausal Comfort 100g / 3.4 oz (3 Month Supply)
Olidiva$24.3187 rev
GPUPFJPW Wild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz
GPUPFJPW$13.7381 rev
Paistely Wild Yam Cream for Hormone Blance Progesterone Cream for Women Supports Hormone Health Fertility & Menopause Comfort with a Powerful Natural Blend Natural 4 oz
Paistely$9.9347 rev
Advanced Progesto-Life Balancing Skin Cream for Women 4oz | Cosmetic Skin Cream with 2000mg of Progesterone per Container | Dermatologist-Tested Hypoallergenic & Cruelty-Free | 96 Applications
SMNutrition$29.21398 rev
Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support
ZODENIS$17.1881 rev
Trending
90-day click momentumOlidiva Progesto+ Cream | Bioidentical Hormone Support & Synthetic Progesterone Free | For PMS & Menopausal Comfort 100g / 3.4 oz (3 Month Supply)
Olidiva$24.314.4★
GPUPFJPW Wild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz
GPUPFJPW$13.734.4★
Paistely Wild Yam Cream for Hormone Blance Progesterone Cream for Women Supports Hormone Health Fertility & Menopause Comfort with a Powerful Natural Blend Natural 4 oz
Paistely$9.934.5★
Bezwecken - Progonol - 2oz Crme | Professionally Formulated Pre-Menopause & PMS Symptom Support | Safe Natural Paraben Free | 30 Day Supply
Bezwecken$27.804.5★
Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support
ZODENIS$17.183.8★
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +41.1% search growth over the last 90 days.Peak months: Apr, May, Jun, Dec · busiest ÷ quietest = 4.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome quality”
“fresh scent”
“highly absorbent”
“the product seems effective”
“Helps with sleep”
“Easy to use”
“Great value”
“This cream is wonderful if you have a hormonal imbalance”
“Goes on smooth”
“Easy Application”
What buyers complain about
“doesnt work well”
“Smells horrible”
“it also causes itching”
“Example: NOW brand has so many extra ingredients that I get sick when I use it”
“Not as expected”
“very small jar”
“I have a headache too”
“The cream in the 2 oz jar was a darker shade”
“This stuff gave me awful insomnia”
“I simply can't use it”