non drowsy allergy medication
Launch itA $1.6M/yr market growing +48.1% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible16.4%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$24.00avg listing price — sweet spot $15–$100
Market size
Great$1.6M$1.6M/yr · 398K searches
Price range
Great$9.75–$52.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+48.1%90-day search growth — must beat 0% to launch
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,230.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
5 rising
Sellers
83
Top-5 brand share
100%
Open market
0%
- Alavert56%
- Zyrtec20%
- Claritin15%
- Amazon Basic Care5%
- Ohm4%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Alavert 24 Hour Allergy Relief Tablets Non-Drowsy Antihistamine Orally Disintegrating Allergy Tablets Loratadine 10 mg Citrus Burst Flavor 60 Count
Alavert$20.504.7★7,427 rev
Alavert 24 Hour Allergy Relief Tablets Non-Drowsy Antihistamine Orally Disintegrating Allergy Tablets Loratadine 10 mg Fresh Mint Flavor 60 Count
Alavert$23.824.5★2,505 rev
Alavert 24 Hour Allergy Relief Tablets Non-Drowsy Antihistamine Orally Disintegrating Allergy Tablets Loratadine 10 mg Citrus Burst Flavor 18 Count
Alavert$11.704.7★7,427 rev
Zyrtec 24 Hour Dye-Free Allergy Relief Dissolve Tablets with 10 mg Cetirizine HCl Citrus Flavored Antihistamine Allergy Medicine Helps Relieve Sneezing Runny Nose & Itchy Eyes 24 ct
Zyrtec$18.124.7★2,373 rev
Claritin Non-Drowsy RediTabs Indoor & Outdoor Allergy Relief 12 Hour 30 CT Tablets
Claritin$25.424.8★1,949 rev
Newest
by launch date
Ohm Loratadine 10mg Chewable Tablets Non-Drowsy Antihistamine for Indoor & Outdoor Allergies | Grape Flavor Dye-Free Allergy Relief (Large 48 Count)
Ohm$12.61134 rev
Claritin RediTabs 24 Hour Allergy Medicine Non-Drowsy Allergy Relief Loratadine Antihistamine Tablets 60 Count
Claritin$36.85330 rev
Zyrtec Childrens Dye-Free Chewables for 24 Hour Allergy Relief 10 mg Cetirizine Hydrochloride Antihistamine Tablets Kids Allergy Medicine Relieves Sneezing & Itchy Throat Grape 48 ct
Zyrtec$29.172,258 rev
Zyrtec 24 Hour Allergy Relief Chewable Tablets 10 mg Cetirizine Hydrochloride Antihistamine Dye-Free Allergy Medicine for Runny Nose Sneezing Itchy Watery Eyes Indoor & Outdoor Allergies 24 ct
Zyrtec$18.371,545 rev
Zyrtec Childrens Dye-Free Chewables for 24 Hour Allergy Relief 10 mg Cetirizine Hydrochloride Antihistamine Tablets Kids Allergy Medicine Relieves Sneezing & Itchy Throat Grape 24 ct
Zyrtec$17.162,258 rev
Trending
90-day click momentumOhm Loratadine 10mg Chewable Tablets Non-Drowsy Antihistamine for Indoor & Outdoor Allergies | Grape Flavor Dye-Free Allergy Relief (Large 48 Count)
Ohm$12.614.7★
Alavert 24 Hour Allergy Relief Tablets Non-Drowsy Antihistamine Orally Disintegrating Allergy Tablets Loratadine 10 mg Citrus Burst Flavor 18 Count
Alavert$11.704.7★
Alavert 24 Hour Orally Disintegrating Tablets Citrus Burst 60 Tablets
Alavert$26.174.7★
Zyrtec 24 Hour Dye-Free Allergy Relief Dissolve Tablets with 10 mg Cetirizine HCl Citrus Flavored Antihistamine Allergy Medicine Helps Relieve Sneezing Runny Nose & Itchy Eyes 24 ct
Zyrtec$18.124.7★
Claritin Non-Drowsy RediTabs Indoor & Outdoor Allergy Relief 12 Hour 30 CT Tablets
Claritin$25.424.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +48.1% search growth over the last 90 days.Peak months: Mar, Apr, May · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great for allergies”
“Good value”
“they seem effective”
“Excellent product”
“Good flavor”
“Just as advertised”
“They are fresh tasting”
“Easy to open”
“being tasty chewables”
“But it dissolves quickly”
What buyers complain about
“It tastes disgusting”
“My eyes were itchy”
“It does nothing”
“Artificially flavored”
“awful ingredients”
“I don't know if it's a quality-control issue here or just a total fail on the new formula”
“So disgusting its not possible to use”
“thicker than what I just received”
“Very expensive”
“did not realize these dissolve in your mouth”