natural tick repellent for humans
Worth a lookShows demand growing +587.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+587.6%90-day search growth — must beat 0% to launch
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.85avg listing price — sweet spot $15–$100
Price range
Great$5.21–$45.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$766K$766K/yr · 320K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad9,953.6avg incumbent reviews — the moat a new listing must climb
Competition
Bad84%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
414
Top-5 brand share
100%
Open market
0%
- Murphy's Naturals96%
- Cutter4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Murphys Naturals Mosquito & Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 4 Ounce Pump 2-Pack
Murphy's Naturals$19.474.4★16,652 rev
Murphys Naturals Mosquito & Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 2 Ounce Pump 3-Pack
Murphy's Naturals$16.584.4★16,652 rev
Murphys Naturals Mosquito & Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 6 Ounce Mist 2-Pack
Murphy's Naturals$28.704.4★16,652 rev
Murphys Naturals Mosquito Repellent Incense Sticks Insect Repellent with Citronella for Outdoors 2.5+ Hours of Burn Time per Stick 0.33 oz 24 Count
Murphy's Naturals$20.784.4★15,096 rev
Murphys Naturals Mosquito Bug Repellent Candles for Outdoor Patio Citronella & Essential Oils Soy/Beeswax Blend 30-Hour Burn Time 9 Ounce 2-Pack
Murphy's Naturals$21.884.3★10,358 rev
Newest
by launch date
Murphys Naturals Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 4 Ounce 2-Pack
Murphy's Naturals$19.4658 rev
Murphys Naturals Mosquito Dodger Mosquito Repellent Spray with Essential Oils Repels for 30 Hours Within 15-Foot Zone Refill Included
Murphy's Naturals$45.93216 rev
Murphys Naturals Mosquito & Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 6 Ounce Mist 2-Pack
Murphy's Naturals$28.7016,652 rev
Murphys Naturals Mosquito Repellent Balm Stick Plant-Based Ingredients Travel-Pocket Size 0.5oz Each 3-Pack
Murphy's Naturals$17.131,450 rev
Murphys Naturals Mosquito & Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 2 Ounce Pump 3-Pack
Murphy's Naturals$16.5816,652 rev
Trending
90-day click momentumMurphys Naturals Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 4 Ounce 2-Pack
Murphy's Naturals$19.464.3★
Murphys Naturals Mosquito Repellent Incense Sticks 12 Count Bug Repellent with Citronella for Patio & Camping 2.5+ Hours per Stick
Murphy's Naturals$13.364.4★
Murphys Naturals Mosquito & Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 6 Ounce Mist 2-Pack
Murphy's Naturals$28.704.4★
Cutter Lemon Eucalyptus Mosquito and Insect Repellent Bug Spray 4 Ounces DEET-Free Pump Spray
Cutter$5.214.4★
Murphys Naturals Mosquito & Tick Bug Repellent Spray Oil of Lemon Eucalyptus for Skin + Outdoor Gear 4 Ounce Pump 2-Pack
Murphy's Naturals$19.474.4★
Demand
Weekly Amazon search volume, last 48 weeks — +587.6% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful smell”
“Best bug repellent”
“Overall great purchase”
“Easy spray”
“As advertised”
“Easy to use”
“Good value”
“Effective”
“This says safe for the whole family”
“It's not greasy and sprays well”
What buyers complain about
“Did nothing to stop mosquitos”
“Didnt work well”
“Strong smell”
“Bottles leaked”
“Also, its expensive and found the exact same product at Walmart for 4.00”
“Bad spray mbottle”
“Small bottle”
“Decrease in quality - Saddened”
“Deceptive Marketing”
“More concerning, the embers seem hotter and drop off more frequently”