nasal
Skip itSoft demand (-28.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$28.61avg listing price — sweet spot $15–$100
Price range
Great$8.65–$89.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 6% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad11,597.3avg incumbent reviews — the moat a new listing must climb
Market size
Bad$65K$65K/yr · 49K searches
Competition
Bad83%top-5 click share — a locked-up shelf
Growth
Bad-28.8%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 flat
Sellers
84
Top-5 brand share
87%
Open market
10%
- RidgeCrest Herbals69%
- Boiron5%
- Waterpulse5%
- Vicks5%
- NoMore4%
- Beekeeper's Naturals4%
- Open — no brand owns it (3 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
RidgeCrest Herbals SinusClear Complete Formula for Sinus and Nasal Health with Mullein Leaf Bromelain Vitamin C and Zinc for Healthy Mucus Immune & Respiratory Support (60 Veg Caps 30 Serv)
RidgeCrest Herbals$28.104.4★1,589 rev
RidgeCrest Herbals ClearLungs Extra Strength Daily Health Supplement Natural Lung and Nasal Wellness Formula (60 Vegan Caps 30 Serv)
RidgeCrest Herbals$28.904.5★6,233 rev
Boiron SinusCalm Tablets for Sinus Pain Relief Runny Nose Congestion Sinus Pressure Headache - 60 Count
Boiron$9.924.5★7,300 rev
Waterpulse Neti Pot Sinus Rinse Kit 300ml Blue Bottle with 30 Salt Packets
Waterpulse$9.444.5★15,664 rev
Vicks Sinus Inhaler Plug-in Non-Medicated Steam Inhaler for Sinus Relief Allergies Congestion & Colds Vocal Steamer Soothes Nasal & Throat Passages Works with VapoPads (1 Included)
Vicks$40.934.2★21,493 rev
Newest
by launch date
Original NoMore Red Light Therapy for Nose LED Nasal Device for Dry Nose & Sinus Comfort No More Colds USB-Rechargeable Light Therapy
NoMore$35.68492 rev
Beekeepers Naturals Propolis Nasal Rinse Spray Max Relief for Adults w/Eucalyptus Oregano & Saline Clears Nasal Congestion & Cleanses Sinus Canal 1 fl oz
Beekeeper's Naturals$13.613,154 rev
Waterpulse Neti Pot Sinus Rinse Kit 300ml Blue Bottle with 30 Salt Packets
Waterpulse$9.4415,664 rev
Boiron SinusCalm Tablets for Sinus Pain Relief Runny Nose Congestion Sinus Pressure Headache - 60 Count
Boiron$9.927,300 rev
Vicks Sinus Inhaler Plug-in Non-Medicated Steam Inhaler for Sinus Relief Allergies Congestion & Colds Vocal Steamer Soothes Nasal & Throat Passages Works with VapoPads (1 Included)
Vicks$40.9321,493 rev
Trending
90-day click momentumOriginal NoMore Red Light Therapy for Nose LED Nasal Device for Dry Nose & Sinus Comfort No More Colds USB-Rechargeable Light Therapy
NoMore$35.683.8★
Clear Products Homeopathic Formula Sinus and Ear 60 Count
Clear Products Inc$20.974.1★
RidgeCrest Herbals ClearLungs Extra Strength Daily Health Supplement Natural Lung and Nasal Wellness Formula (60 Vegan Caps 30 Serv)
RidgeCrest Herbals$28.904.5★
RidgeCrest Herbals SinusClear Complete Formula for Sinus and Nasal Health with Mullein Leaf Bromelain Vitamin C and Zinc for Healthy Mucus Immune & Respiratory Support (60 Veg Caps 30 Serv)
RidgeCrest Herbals$28.104.4★
Mucinex Sinus-Max Nasal Spray Decongestant 12 Hour Over-The-Counter Medication Nose Spray for Sinus Relief Nasal Decongestants for Adults & Sinus Congestion Clear & Cool 3/4 Fl Oz(22ML)
Mucinex$8.654.3★
Demand & seasonality
Weekly Amazon search volume, last 79 weeks — -28.8% search growth over the last 90 days.Peak months: Feb, Aug · busiest ÷ quietest = 1.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Sinus relief”
“Excellent product”
“Works perfectly”
“It's easy to open”
“Able to breathe”
“Helps with allergies”
“Best price”
“Love this spray”
“As advertised”
“All natural”
What buyers complain about
“Difficult to Open”
“It doesn't work as described”
“Died after 6 months”
“Its not working for my sinus relief”
“most expensive”
“then started leaking”
“If you suffer from any type of allergies caused by allergens entering your nose”
“Product was used”
“Bad design”
“Product low quality”