mavwicks fragrances
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Great474.5avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.12–$29.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.85avg listing price — sweet spot $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$86K$86K/yr · 169K searches
Growth
Bad-15.2%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
3 falling
Sellers
7
Top-5 brand share
100%
Open market
0%
- Mavwicks99%
- AOLEIXIYA1%
- Aunt Fannie's1%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 26 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mavwicks Fragrances - (Enchanted Rouge) Linen & Room Spray (8oz) Bedroom & Home Fragrance Mist Long-Lasting Freshness To Brighten Up Your Space Fabric & Air Freshener Aromatherapy Scent Spray
Mavwicks$9.294.2★369 rev
Mavwicks Fragrances - Upholstery Deodorizer (Brazilian Summers) 16 oz - Rug Couch & Carpet Deodorizer - Vacuuming Powder Pet Safe Carpet Freshener Powder - Odor Eliminator for Home
Mavwicks$12.944.0★322 rev
Mavwicks Fragrances - Upholstery Deodorizer (Goddess) 16 Oz - Rug Couch & Carpet Deodorizer - Vacuuming Powder Pet Safe Carpet Freshener Powder - Odor Eliminator for Home
Mavwicks$13.024.0★322 rev
Mavwicks Diffuser Oil (Brazilian Summers) 2oz Premium Essential Oil Blend for Aromatherapy Diffusers Long-Lasting Luxury Home Fragrance for Living Room Bedroom Office Bathroom & Hotel
Mavwicks$9.364.3★94 rev
Mavwicks Fragrances - Luxury Mop Soap (Enchanted Rouge) 32 Oz Enchanted Rouge Scented Floor Cleaner for Mopping Pet Safe Best Smelling Mop Detergent for All Surfaces
Mavwicks$14.624.0★459 rev
Newest
by launch date
Hotel Diffuser Oil Gift Set - Inspired by 5-Star Hotel Fragrance Oil Set - My Way White Tea Baccarat Four Seasons Dubai Beachfront Villa Paris Coast
AOLEIXIYA$29.29121 rev
Mavwicks Fragrances - (Enchanted Rouge) Linen & Room Spray (8oz) Bedroom & Home Fragrance Mist Long-Lasting Freshness To Brighten Up Your Space Fabric & Air Freshener Aromatherapy Scent Spray
Mavwicks$9.29369 rev
Mavwicks Fragrances - Upholstery Deodorizer (Brazilian Summers) 16 oz - Rug Couch & Carpet Deodorizer - Vacuuming Powder Pet Safe Carpet Freshener Powder - Odor Eliminator for Home
Mavwicks$12.94322 rev
Mavwicks Fragrances - Upholstery Deodorizer (Goddess) 16 Oz - Rug Couch & Carpet Deodorizer - Vacuuming Powder Pet Safe Carpet Freshener Powder - Odor Eliminator for Home
Mavwicks$13.02322 rev
Mavwicks Diffuser Oil (Brazilian Summers) 2oz Premium Essential Oil Blend for Aromatherapy Diffusers Long-Lasting Luxury Home Fragrance for Living Room Bedroom Office Bathroom & Hotel
Mavwicks$9.3694 rev
Trending
90-day click momentumHotel Diffuser Oil Gift Set - Inspired by 5-Star Hotel Fragrance Oil Set - My Way White Tea Baccarat Four Seasons Dubai Beachfront Villa Paris Coast
AOLEIXIYA$29.294.5★
Mavwicks Fragrances - Upholstery Deodorizer (Goddess) 16 Oz - Rug Couch & Carpet Deodorizer - Vacuuming Powder Pet Safe Carpet Freshener Powder - Odor Eliminator for Home
Mavwicks$13.024.0★
Mavwicks - Laundry Liquid Detergent (Brazilian Summers) - 32 Oz Laundry Perfume Bottle for Men & Women Stain & Odor Remover Deep Clean Long-Lasting Fragrance and Freshness for All Fabrics
Mavwicks$17.823.8★
Mavwicks - Luxury Laundry Detergent Powder (Luxe) 32 Oz Concentrated for Tough Stains and Odors For All Washing machine types Gentle on Fabrics
Mavwicks$16.923.7★
Mavwicks Fragrances Diffuser Oil (Bel-Aire) 2oz Premium Essential Oil Blend for Aromatherapy Diffusers Long-Lasting Luxury Home Fragrance for Living Room Bedroom Office Bathroom & Hotel
Mavwicks$9.324.3★
Demand
Weekly Amazon search volume, last 36 weeks — -15.2% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing Scent”
“This is an excellent product from an exceptional seller”
“the cleaning performance is excellent”
“Definitely worth the price”
“its very durable”
“the cleaning performance is excellent”
“I used these with a diffuser and it works fantastic”
“They are a nice size”
“Easy to use”
“they would make a lovely gift”
What buyers complain about
“the scent does not last”
“A little pricey”
“doesn't last”
“Item leaked all over”
“Not as strong as it use to be”
“Very watery”
“I cant tell if it actually cleans”
“this one was pure alcohol”
“All these people on social media advertising this product are liars”
“If you have allergies”