manuka honey throat spray
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Avg price
Incredible$27.54avg listing price — sweet spot $15–$100
Price range
Great$9.68–$83.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$87K$87K/yr · 42K searches
Review moat
Bad14,062.06avg incumbent reviews — the moat a new listing must climb
Growth
Bad-18.4%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
8 rising
Sellers
576
Top-5 brand share
96%
Open market
3%
- Manuka Health63%
- MANUKA HEALTH13%
- Wedderspoon7%
- Beekeeper's Naturals7%
- NEW ZEALAND HONEY CO6%
- Silver Honey1%
- Open — no brand owns it (2 brands, 3%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Manuka Health UMF 16+/MGO 573+ Manuka Honey (250g/8.8oz) Superfood Authentic Raw Honey from New Zealand
Manuka Health$39.534.6★32,020 rev
Manuka Health UMF 13+/MGO 400+ Manuka Honey (250g/8.8oz) Superfood Authentic Raw Honey from New Zealand
Manuka Health$33.324.6★32,020 rev
Manuka Health Manuka Honey Throat Spray with Propolis .67 fl oz Protects & Freshens MGO 400+ BIO30 New Zealand Propolis
MANUKA HEALTH$13.974.4★526 rev
Manuka Health UMF 10+/MGO 263+ Manuka Honey (250g/8.8oz) Superfood Authentic Raw Honey from New Zealand
Manuka Health$28.184.6★32,020 rev
Propolis Throat Spray by Beekeepers Naturals - 95% Bee Propolis Extract Natural Immune Support & Sore Throat Relief - Antioxidants Keto Paleo Gluten-Free (1.0 oz)(Pack of 1)
Beekeeper's Naturals$13.614.6★26,509 rev
Newest
by launch date
New Zealand Honey Co. Manuka Honey Throat Spray with Bee Propolis - MGO 514+ Immune Support - Natural Sore Throat & Dry Mouth Relief Peppermint Flavor Alcohol-Free - 1 fl oz (30ml)
NEW ZEALAND HONEY CO$17.2238 rev
Wedderspoon Propolis & Manuka Honey Throat Spray Lemon Ginger 1oz
Wedderspoon$15.89171 rev
Wedderspoon Propolis & Manuka Honey Throat Spray 1 fl oz
Wedderspoon$16.09125 rev
Absorbine Silver Honey Rapid Wound Repair Spray Gel 8oz Bottle Manuka Honey & MicroSilver BG Horse & Large Animal Wound Care
Absorbine$24.051,466 rev
Absorbine Silver Honey Hot Spot & Wound Care Spray Gel 8oz Bottle Manuka Honey & MicroSilver BG Medicated for Dogs Cats Small Animals
Silver Honey$24.121,238 rev
Trending
90-day click momentumNew Zealand Honey Co. Manuka Honey Throat Spray with Bee Propolis - MGO 514+ Immune Support - Natural Sore Throat & Dry Mouth Relief Peppermint Flavor Alcohol-Free - 1 fl oz (30ml)
NEW ZEALAND HONEY CO$17.224.1★
Manuka Health UMF 10+/MGO 263+ Manuka Honey (250g/8.8oz) Superfood Authentic Raw Honey from New Zealand
Manuka Health$28.184.6★
Manuka Health Manuka Honey Cough Drops 58 Natural Lemon & Ginger Flavored Throat Lozenges Infused with Raw Manuka Honey and Vitamin C for Immune Support
Manuka Health$15.964.6★
Wedderspoon Propolis & Manuka Honey Throat Spray Lemon Ginger 1oz
Wedderspoon$15.894.5★
Manuka Health UMF 16+/MGO 573+ Manuka Honey (500g/17.6oz) Superfood Authentic Raw Honey from New Zealand
Manuka Health$83.884.6★
Demand
Weekly Amazon search volume, last 36 weeks — -18.4% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Delicious honey”
“Amazing Quality”
“Healthy sweetness”
“Great cough drops”
“Good for the money”
“Delicious and healthy”
“Really does work”
“It has really helped boost my immunity”
“Easy to carry”
“Sprays easily”
What buyers complain about
“doesnt taste that great”
“Fairly expensive”
“Extremely tiny container”
“so is the itching”
“Doesnt do anything”
“I didn't feel a relief with the cough”
“Weird flavor IMHO”
“I thought I had just got a bad batch instead of comparing ingredients”
“not as as sweet as regular honey”
“The Honey is thick”